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2 years ago

The roi of a campaign, the value of a prospect, and the response rates in direct marketing are all examples of ____.

1 answer:

6 0

The ROI of a campaign, the value of a prospect, and the response rates in direct marketing are all examples of Concrete measures.

Out-of-store retail also includes direct sales, where businesses contact customers directly to inform them about their products and receive sales orders. Mail order (or catalog marketing) is a common form of direct response retail.

Email, online advertising, flyers, database marketing, sales letters, newspapers, outdoor advertising, telephone text messages, magazine advertising, coupons, telephone calls, postcards, websites, catalog distribution, etc. are examples of direct marketing strategies.

Direct marketing consists of three elements: Building an effective customer database. Direct response ads that lead to sales. Build direct relationships with your customers to increase sales and profits.

Learn more about Direct marketing at

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Sigma Corporation applies overhead cost to jobs on the basis of direct labor cost. Job V, which was started and completed during

poizon [28]

Answer:

Overhead= $3,212

Explanation:

Giving the following information:

Sigma Corporation applies overhead costs to jobs based on direct labor cost.

Job W, which is still in process at year-end, shows charges of $2,700 for direct materials and $4,400 for direct labor.

Job V:

$6,300 for direct materials.

$8,500 for direct labor.

$6,205 for overhead on its job cost sheet.

First, we need to calculate the overhead rate.

Overhead rate= 6205/8500= $0.73 per direct labor dollar

Job W:

Direct labor= 4,400

Overhead= 4,400*0.73= $3,212

3 0

3 years ago

John (45) and Cynthia (46) are married, and they will file a joint return. During the year, they earned investment income consis

svetlana [45]

Answer:

Calculation of Net taxable income

Particulars Amount Amount

Interest income from savings interest $200

Interest income from certificate deposit $350

Dividend from saving account with $100

local credit union

Interest income from us treasury note $250

Tax exempt interest from municipality bond $500

Ordinary dividend $1,700

Gross total income $3,100

Income exempt

Dividend from saving account $100

Dividend from treasury note $250

Tax exempt interest from municipality bond $500 $850

Net taxable income $2,250

8 0

3 years ago

The Optical Scam Company has forecast a sales growth of 20 percent for next year. The current financial statements are shown her

Stolb23 [73]

Answer:

The external financing needed for next year is $1,766,004.

Explanation:

The external financing needed for next year can be calculated using the following formula:

External financing needed = ((Total assets / Sales) * Change in sales) - ((Short-term liabilities / Sales) * Change in sales) - ((Projected sales * Profit margin) * (1 - Dividend payout ratio)) ................... (1)

Where;

Total assets = $24,705,000

Sales = $30,500,000

Change in sales = Sales * Sales growth rate = $30,500,000 * 20% = $6,100,000

Short-term liabilities = Accounts payable = $6,405,000

Projected sales = Sales * (1 + Sales growth rate) = $30,500,000 * (1 + 20%) = $36,600,000

Profit margin = Net income / Sales = $2,630,550 / $30,500,000 = 0.0862475409836066

Dividend payout ratio = Dividends / Net income = $1,052,220 / $2,630,550 = 0.40

Substituting all the values into equation (1), we have:

External financing needed = (($24,705,000 / $30,500,000) * $6,100,000) - (($6,405,000 / $30,500,000) * $6,100,000) - (($36,600,000 * 0.0862475409836066) * (1 - 0.4))

External financing needed = $1,766,004

Therefore, the external financing needed for next year is $1,766,004.

8 0

3 years ago

beta of 0.88 and an expected dividend growth rate of 4.00% per year. The T-bill rate is 4.00%, and the T-bond rate is 5.25%. The

gregori [183]

Answer:

RA=11.6%

Explanation:

RA=Rf+(Rm-Rf)Ba

RA=?

Rf=5.25%

Rm=12.5%

Ba=.88

RA=5.25%+(12.5%-5.25%).88

6 0

4 years ago

The forward-looking process of coordinating assets to optimize the delivery of goods, services and information from supplier to

Mama L [17]

Answer: Supply chain planning.

Explanation:

Supply chain planning is a comprehensive plan a production company has in place that ensures, the smooth and effective running of operations involved in the supply chain. Supply chain planning involves planning for factors within and outside the company which includes: raw materials and resources gathering, production and distribution of products.

5 0

3 years ago