Question

With regards to a firms product line, a cost leadership strategy would strive for _______ while a differentiation strategy would strive for ________.

Answer 1

With regards to a firms product line, a cost leadership strategy would strive for Focused section of the market while a differentiation strategy would strive for  broad cross section of the market.

What is Expansion Strategy?

An expansion strategy can also de defined as a  growth strategy. The major concern of business firms is to achieve faster growth, compete, achieve higher profits, grow a brand, capitalize on economies of scale, have greater impact, or occupy a larger market share.

There are basically two types of expansion strategies, they include

• Cost leadership
• Differentiation Strategy.

Learn more about Expansion Strategy at

#SPH1