Answer:
The correct answer is True.
Explanation:
Assemble and transport the furniture to save money, that is the simplified “value proposition” of Ikea. A business model that has been extended in the furniture sector sweeping the competition in dozens of countries. The main reason, one of the keys to traditional marketing: invest more in improving the product than in promoting it. Ikea, the Swedish company (whose national colors appear on the logo) of furniture founded by Ingvar Kamprad, who recently left his board of directors at 87, has achieved worldwide success by doing effective marketing based on:
- Product design: one of the keys to marketing is to invest in a good product. Because in this way the advertising and promotion spending will be much lower, when using the word of mouth of satisfied customers. In the case of Ikea, many of its furniture is removable, so it is stored and transported in standardized packaging. This not only facilitates the transport by the client, but also represents a significant saving of storage and logistics costs for Ikea. In addition all the furniture comes with instructions and tools to facilitate its assembly. Ikea gets to manufacture annually a whopping 50 million Allen keys.
- Corporate Social Responsibility: Although Ikea specializes in a medium - low price product, it is not why it uses other brands to save costs through strategies such as child recruitment in developing countries. Which has a positive effect on your brand, unlike the scandals of other multinational companies.
- Merchandising: or marketing actions to increase profitability at the point of sale. Ikea is an expert in generating complementary income to its main furniture sales business. The restaurants of Ikea are not only a great source of income but also make customers continue shopping after recovering energy with a hot dog. During the path that goes through the store, more typical of a maze and that makes it impossible to leave without buying anything, there are numerous points to take bags where to store the products. So buyers always have their hands free to buy more.
- Dream marketing: that is, sell using consumer dreams. Ikea reproduces spaces and sensations in his shop, such as through the decoration of royal rooms. The interior design reaches such detail that it promotes the purchase of related products, generating cross sales.
It has become more convenient and people are able to check whenever they want
Answer: Shareholder theory
Explanation: As per the shareholder theory, the manager focuses all his or her efforts on the profit maximization of the shareholders of the company. A manager following shareholder theory will not be much concerned about the other stakeholders of the organisation. The benefit to shareholders could be provided either by increase in share price or as heavy distribution of dividends.
Hence, the correct option is D.
Answer:
3. MOH allocated to job= predetermined MOH rate * actual amount of allocation base used by the job
Explanation:
3. MOH allocated to job= predetermined MOH rate * actual amount of allocation base used by the job
The predetermined overhead rate is used to apply manufacturing overhead costs to production jobs. the quantity of a cost driver required by a particular job is multiplied by a predetermined overhead rate to determine the amount of overhead cost applied to the job.
An estimate is made of
- the amount of manufacturing over head that will be incurred during a specific period of time and
- the amount of the cost driver ( or activity base) that will be used or incurred during the same time period. the predetermined overhead rate is computed as follows
Predetermined Overhead Rate= Budgeted Manufacturing Overhead Cost/ Budgeted amount of cost driver
The predetermined overhead rate is used to apply manufacturing overhead costs to production jobs. The quantity of the cost driver ( or activity base ) required by a particular job is multiplied by the predetermined overhead rate to determine the amount of overhead cost applied to the job.
