Answer:
Micromarketing
Explanation:
Micromarketing consists of the maneuver of marketing levers aimed at modifying, increasing and influencing the buying behavior of the consumer in the store. The aim is to increase customer acquisition, retention, extention levels by providing a reward (benefit) or by simply direct marketing for information purposes only. In general, it is for very specific segment or target in order to develop or execute the strategies to do in the market.
By acquisition we mean the ability of the retail seller to acquire a new share of customers.
By retention is meant the ability to maintain this share of customers permanently over time.
By extention instead we indicate the increase in the quantities / volumes purchased at the retailer by the same consumers.
Micromarketing is therefore a sort of "micronization" of the marketing levers traditionally used. Consumer loyalty (store loyalty) is one of the main objectives, but there are also others that can be pursued equally, such as increasing the frequency of purchase of certain products, changing the composition of the receipt by stimulating category switching (exchange category) etc. It is also possible to support integrated marketing initiatives with the industry (think of a reward that stimulates the purchase of one product rather than another, of a specific brand rather than another, etc.).
Answer:
(b) a loss of $750
Explanation:
Given;
Amount of spice mixture to be purchased = 1500 pounds
Price of spice mixture in 2014 = $5.00 per pound
Changed price of sugar mixture = $4.50 per pound
Now,
The amount to be received on the day of contract in 2014
= Amount of spice mixture to be purchased × Price of spice mixture in 2014
= 1500 × $5.00
= $7,500
and,
The amount to be received in 2015
= Amount of spice mixture to be purchased × Price of spice mixture in 2015
= 1500 × $4.50
= $6,750
The difference in Expected amount and the amount to be received
= $7500 - $6750
= $750
Since the amount to be received is less than the expected amount on the day of contract
Therefore,
a loss will be recognized
Hence,
the correct answer is option (b) a loss of $750
Answer:
Explanation:
We summarize the assets and liabilities in the classified balance sheet into various types Like assets are divided into fixed assets, current assets, and intangible assets.
Liabilities are likewise divided into current liabilities, long-term liabilities The accounting equation is used in any balance sheet which means
Total assets = Total liabilities + shareholder equity
So, the accounts which are appeared on the balance sheet are shown below:
1. Accounts Payable = Current liabilities
2. Accounts Receivable = Current assets
3. Andrew King, Capital = Stockholder equity
4. Cash = Current assets
5. Land = Fixed assets
6. Supplies = Current assets
7. Wages Payable = Current liabilities
All other are related to the income statement. Therefore, ignored it
Answer:
sentiment analysis
Explanation:
Sentimental analysis is the mining of subjective information from a source material (usually social media), this is aimed at understanding the social sentiment the public has about a brand or service.
Sentimental expressions can be positive negative or neutral. For example a statement from a review: 'I really like their services, they make sure you are satisfied with your purchase.' Is an example of positive sentimental expression.
Answer:
a professional organization
Explanation:
A professional organization is formed to promote the growth of the profession and advance the interest of people working in that profession.
A professional organization is also known as a professional association. It facilitates communication and connection among its professionals. It supports innovations and creativity that help develop and grow the profession. Through their regular meeting, members of a profession share information on the trending issues, opportunities, and challenges affecting the profession.
