Question

Success at delivering customer value rests on how well a company's entire supply chain performs against competitors' supply chains.
a. true
b. false

Answer 1

The claim that success at delivering customer value rests on how well a company's entire supply chain performs against supply chains of competitors is correct. Thus, the answer is TRUE.

Be aware that the term "supply chain" describes a path leading from raw materials to components to finished goods that are delivered to customers.

Businesses must truly strive to comprehend their customers or consumers, provide value to them, and establish enduring connections with them since firms actually profit from superior customer value creation.

Customers' value is captured in the form of sales, profits, and long-term customer equity by businesses that create value for consumers. Taking this into account is known as marketing or the process by which businesses produce value for customers and establish trusting bonds with them in order to reap value from them in return.

Learn about the equation that describes customer value: brainly.com/question/13735743

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