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Gre4nikov [31]
3 years ago
12

Rockwell Collins is a manufacturer of avionics and communications systems for corporate aircraft. In response to a general slowd

own in the business aviation industry, Rockwell announced cutbacks for the items it makes for small and midsize jets. Based on this information, which of the following segmentation variables is Rockwell most likely to utilize?
a. Firmographic
b. Psychographic
c. Buying approach
d. Geographic
Business
1 answer:
Fed [463]3 years ago
6 0

Answer:

Option A                            

Explanation:

In simple words, Firmographics refers to the descriptive characteristics of businesses which can be utilized to classify different companies into relevant sections of the market. We identify companies, pseudo-profits, and government bodies. Basically, firmographics are something that surveys are for individuals to companies and organisations.

Firmographic factors enable companies to deem in specifics the characteristics of organisational behaviour, for example in a specific industry. It is beneficial where their is no substantial difference among operational variables, buying strategy, contextual factors and consumer personal attributes.

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John saw an ad for flowers that included the phone number 1-800-FLOWERS. Two months later, John wanted to send his mother some f
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Answer:

Recall cognition

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Recall in recollection relates to the cognitive process of remembering data from memory.its 1 of the 3 core memory processes along with storage and encoding.

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3 years ago
In a business combination in which an acquiring company purchases 100% of the outstanding common stock of another company, if th
spin [16.1K]

Answer:

It will be reported as gain.

Explanation:

If the fair value of the net identifiable assets acquired exceeds the fair value of the consideration given (purchase cost) will be a <u>negative goodwill.</u>

It will be due to <em>"bargain purchase"</em> and the accounting records the "negative goodwill" as a gain in the income statment

4 0
3 years ago
Desks by Daisy sells a student desk for $100 per unit. The variable cost per desk is $40 and Daisy's fixed costs of producing th
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Answer:

250

Explanation:

Breakeven quantity are the number of  units produced and sold at which net income is zero

Breakeven quantity = fixed cost / price – variable cost per unit

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250

4 0
3 years ago
When a one percent change in price results in a one percent change in quantity demanded in
AURORKA [14]

Answer:

B) unitary elastic.

Explanation:

Elastic demand describes how sensitive the demand for a product is to changes in prices. A good or service whose demand changes as a result of a change in price is said to be price elastic. When a product does not react to price changes, it is said to be price inelastic.

Unitary elastic demand is when a change in price results in a propositional change in demand in the opposite direction. A percentage change in price causes a similar percentage change in demand. An increase in price leads to a decrease in demand by the same degree, while a reduction in price will result in a proportionate increase in demand.

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3 years ago
When a firm pursues a(n) ___________, it sells the same products or services in both domestic and foreign markets.
vladimir1956 [14]

When a firm pursues a(n)  localization strategy, it sells the same products or services in both domestic and foreign markets.

Multinationals choose from four basic international strategies: (1) international, (2) multinational, (3) global, and (4) transnational. These strategies differ between the two strains. 1) Focus on low cost and efficiency, and 2) Respond to local culture and needs.

A company can obtain its three main benefits by successfully deploying a foreign markets strategy: (1) increased market size, (2) economies of scale and learning, and (3) location advantages. I can. Greater market size is achieved by expanding beyond the company's home country.

Multinational Corporation chooses from their three basic international strategies: (1) multidomestic, (2) Global, and (3) Transnational. These strategies differ in their focus on achieving global efficiencies and addressing local needs.

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