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andrey2020 [161]
3 years ago
12

You work for a marketing firm that has just landed a contract with Run-of-the-Mills to help them promote three of their products

: splishy splashies, frizzles, and mookies. All of these products have been on the market for some time, but, to entice better sales, Run-of-the-Mills wants to try a new advertisement that will market two of the products that consumers will likely consume together. As a former economics student, you know that complements are typically consumed together while substitutes can take the place of other goods. Run-of-the-Mills provides your marketing firm with the following data: When the price of splishy splashies increases by 4%, the quantity of frizzles sold decreases by 5% and the quantity of mookies sold increases by 3%. Your job is to use the cross-price elasticity between splishy splashies and the other goods to determine which goods your marketing firm should advertise together. Complete the first column of the following table by computing the cross-price elasticity between splishy splashies and frizzles, and then between splishy splashies and mookies. In the second column, determine if splishy splashies are a complement to or a substitute for each of the goods listed. Finally, complete the final column by indicating which good you should recommend marketing with splishy splashies. Relative to Splishy Splashies Recommend Marketing with Splishy Splashies Cross-Price Elasticity of Demand Complement or Substitute Frizzles Mookies
Business
1 answer:
Blizzard [7]3 years ago
5 0

Answer:

Splishy Splashy & Frizzles are substitute goods.

Splishy Splashy & Frizzles are complementary good, so frizzles is recommended to be marketed with splishy splashy

Explanation:

Substitute goods can be inter change - ably used to satisfy a particular want. Their price & demand are directly related, as price rise of one good makes other relatively good cheaper & its demand increases.

Complementary goods are jointly used to satisfy a particular want. Their price & demand is inversely related, as price rise of one good makes entire product combination expensive & other good's demand decreases.

Cross Price Elasticity :-

% change in quantity of a good / % change in price of other good

As substitutes price & demand are directly related, their cross price elasticity is positive. As complements price & demand are inversely related, their cross price elasticity is negative.

GIVEN : When the price of splishy splashies increases by 4%

  • The quantity of frizzles sold decreases by 5%
  • The quantity of mookies sold increases by 3%

Cross Price Elasticity [Splishy Splashies, frizzles] = - 5 / 4 = -1.25 [Negative] So these are substitutes  

Cross Price Elasticity [splishy splashies & mookies] = 3/ 4 = 0.75 [Positive] So these are complements

Hence, Mookies are recommended to be marketed with splishy splashies

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In the process of reconciling its bank statement for January, Maxi's Clothing's accountant compiles the following information:
Troyanec [42]

Answer:

$4,469

Explanation:

Calculation for what The adjusted cash balance per the books on January 31 is

Using this formula

Adjusted cash balance = cash balance per books -bank service charges - EFT automatically deducted - NSF Check

Let plug in the formula

Adjusted cash balance= $5325 - $31 -$500 -$325

Adjusted cash balance= $4,469

Therefore The adjusted cash balance per the books on January 31 is $4,469

5 0
3 years ago
Rather than purchase new equipment, the marketing manager argues that the company's marketing strategy should be changed. Rather
Kitty [74]

Answer:

Break-even point (dollars)= $1,104,000

Explanation:

Giving the following information:

The company's new monthly fixed expenses would be $331,200.

Selling price= 24

Unitary variable cost= (772,800/46,000)= 16.8 per unit

With this information we can calculate the break-even point both in units and dollars:

Break-even point= fixed costs/ contribution margin

Break-even point= 331,200/ (24 - 16.8)= 46,000 units

Break-even point (dollars)= fixed costs/ contribution margin ratio

Break-even point (dollars)= 331,200/ (7.2/24)= $1,104,000

5 0
3 years ago
how do you know a selection device is valid? what are the possible consequences of using invalid selection methods? how can an o
solniwko [45]

Poor quality and unsuitable candidates will frequently be hired as a result of an ineffective staff selection process. If it is unreliable, it will make the<u> negative effects</u> worse and ultimately kill the organization.

<h3>Define the term invalid selection methods?</h3>

Validity is a gauge of how effective a particular strategy is. A selection procedure is legitimate if it increases your chances of selecting the best candidate for the position.

  • It is feasible to evaluate recruiting choices based on desired results like a quick pick-up time, low attendance, or a solid safety record.
  • Finding a new hire who is most fit for the position at hand is the process of employee selection, sometimes referred to as applicant selection.
  • The steps in the hiring process are determined by the position for which you are hiring, your budget for recruiting, the seniority of the post, the resources at your disposal, and your organizational requirements.

However, the majority of organization have a secret goal in mind when hiring new personnel. These qualities might not be present in these selecting processes.

To know more about the selection methods, here

brainly.com/question/28505203

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3 0
1 year ago
The city of​ Belgrade, Serbia, is contemplating building a second airport to relieve congestion at the main airport and is consi
sertanlavr [38]

Answer:

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Buy land at X                                                 6             -14

Buy land at Y                                               -21             12

Buy land at X and Y                               -15                 -2      

Do nothing                                                 0              0

probability                                                   0.55              0.45

Payoff if you buy land at X = (0.55 x 6) + (0.45 x -) = -3

Payoff if you buy land at Y = (0.55 x -21) + (0.45 x 12) = -6.15

Payoff if you buy land at X and Y = (0.55 x -15) + (0.45 x -2) = -9.15

Payoff for doing nothing = 0

The best option is simply doing nothing. The risks are too high, the potential losses are very large and the benefits are really low.

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Assume that atlanta co. is producing motorcycles and selling them to u.s. customers. atlanta co. obtains all of its supplies fro
stira [4]
The answers that fit the blanks provided are ECONOMIC and TRANSACTION, respectively. Based on the given scenario above regarding Atlanta company, and Phoenix company, we can say that Atlanta company is more exposed on the economic perspective, and Phoenix company is more exposed on the transaction perspective.
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