Answer: Base point pricing
Explanation: In simple words, Base point pricing is the method of companies fixing their products prices on the basis of a base cost plus production costs to a particular market.
While some find this a form of collaboration between the selling companies (it reduces the ability of purchasing firms to eliminate competition through position or private transport), it is standard practice in the steel and automotive sectors.
Hence from the above we can conclude that the given case depicts base point pricing.
Answer and Explanation:
There are two main pricing objective and strategy i.e competitive pricing and penetrative pricing which are explained below:
1. Competitive pricing :
In this Agatha's Inc, all five rivals should evaluate pricing models for a related kind of product. If your product has a little more value added than your collegaues, then you can establish a target price target that is higher than the competitors.
Now to do that, it's necessary to send the customer a message that they're purchasing value for a price.
2. Penetrative pricing :
When the target price is set on the basis of the competitive pricing model , it is important to obtain the product favourably from the consumer and to do so you can start selling a little lower than the target price and sell the goods as a discount or promotional deal.
If the initial sales are strong and buyers like the product then return the product to target pricing and do intensive marketing to sell the message that the product 's cost is a bargain for the value provided by the company.
The mixture of the above two pricing strategies would ensure a better positioning of Agatha's Inc product with better profitability.
Answer:
D is the appropriate conclusion.
D) Heidi should drop the sweet clover term from her model.
Answer:
Option A-First mover advantage
Explanation:
The first mover advantage is the advantage to the firm who first steps in to take the risks to ensure future benefits in the long term perspective. The particular example includes of TaTa company in India which has more than 90% of the market and was the first company in India that tried to meet requirements of every class of person, small and medium organization to large corporations. This increased production helped the company to gain economies of scale and the country import policies also though do helped the company.
Furthermore, here the advertising firm is not investing but is a means of investment for many investors which means it has no investment in the country and hence there are no forward integration and lateral diversification.
It can also be noted that the company was not transferring its technology in the state option E is also incorrect.
The unrelated differentiation comes when the firm offer its customers a uniqueness of product services which in this case can not be seen prominent. The company advertises similar to other advertises like the other firms and is not pursuing unrelated differentiation so the option C is also incorrect.
Answer:
Marginal revenue is $2.99
Explanation:
A monopoly is defined as a situation where a single supplier determines the price and amount of a good that will be supplied.
Marginal revenue is defined as the additional revenue that is earned from increased unit of sale of a product.
The initial revenue earned is 100 units* $4= $400.
The present revenue is 101 units* $3.99= $402.99
Therefore the additional revenue is 402.99-400= $2.99