P&G introduced its Duncan Hines ready-to-spread frosting in a small geographic area. When General Mills became aware of the
product, it rushed to market its own Betty Crocker ready-to-spread frosting, which eclipsed the Duncan Hines product introduction. General Foods was able to enter the ________ stage of the new product development process before P&G could.
Commercialization is process in which new products introduce in market. So in this it is commercialization stage in which firms introduce new product in market to earn more profit. Firstly, its introduce by one firm to capture market profit, than its competitor also introduce such things with little variation to share the profit.
The given scenario is an example of "Generalization".
Explanation:
Generalization seems to be a term that relates to separate but related stimuli in almost the same direction or manner.
For fairly obvious reasons, a dog trained to salivate to something like a sound of a specific pitch as well as sound intensity would often salivate with frightening regularity or frequency in addition to increases as well as lower tone signals.
If your choices are the following: A. The development of computers B. The drilling of oil C. The growing of food D. The production of cars It would be A. The development of computers.