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sweet-ann [11.9K]
3 years ago
5

Market​ __________ evaluates each market​ segment's attractiveness and selects one or more segments to serve.

Business
1 answer:
gizmo_the_mogwai [7]3 years ago
3 0
Market targeting evaluates each market segment's attractiveness and select one or more segments to serve. Before companies start putting their product in the market they evaluate which market their product will be best suited for. This allows them to market to the right people for the product and have a better chance of their product/service succeeding and becoming profitable. 
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