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Misha Larkins [42]
3 years ago
9

A Subaru representative has a solid relationship with Phil, a satisfied customer. Phil loves Subaru and will not accept anything

else. The representative determines that if Phil continues to do business with Subaru every time he wants to purchase a new car, his total value to the company would be $350,000. This includes purchases made by customers who were referred to the firm by Phil. The Subaru representative has calculated Phil's _______. a. commitment
b. monetary and nonmonetary benefits
c. customer lifetime value
d. value of referrals
e. relationship marketing
Business
1 answer:
Hitman42 [59]3 years ago
6 0

Answer:

D. Value of referrals

Explanation:

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Following are the description of the transaction:

For a)

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For c)

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Learn more:

brainly.com/question/21487187

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