Question

Candace notices that Bow Wow has developed a reputation as the best place to bring "problem dogs" for day care. Because of the careful attention of the staff, dogs that don’t get along well with other dogs, either because they’re aggressive or because they’re fearful, can safely stay at Bow Wow. This has resulted in an uptick in business, but staff are stretched very thin to accommodate all the dogs with special needs. What would be appropriate corrective actions? Check all that apply. Continue to serve every dog that is brought to Bow Wow as well as possible, since customer service is a high priority. Coach employees who devote too much time to any one dog to give every dog equal time, and formally reprimand any employees who do not improve. Identify this as a threat and adopt a more rigorous screening process before accepting dogs, as well as charge more for dogs who have had a behavioral incident during a previous stay. Identify this as an opportunity to differentiate Bow Wow and adopt a focus strategy to serve owners of dogs with social challenges.

Answer 1

Answer:

1. Continue to serve every dog that is brought to Bow Wow as well as possible, since customer service is a high priority and 2. Identify this as a threat and adopt a more rigorous screening process before accepting dogs, as well as charge more for dogs who have had a behavioral incident during a previous stay.

Explanation:

Bow Wow has as its best quality in the market the ability to treat well challenging dogs. This is what makes Bow Wow different. Focusing on not losing that characteristic, it would be paramount to maintain the ability to serve every dog as best as possible. Even the challenging ones. However, it is not wise from a business point of view to charge the same from dogs that have very different degrees of attention needs. Hence, it would be proper to charge more from the owners who have more difficult dogs. As Bow Wow will not lose its reputation, those owners will see that its worth the extra cost at the same that its not possible to bring to another daycare.