The correct answer would be, Specialty Advertisement.
A Specialty Advertisement refers to a promotional product, usually imprinted with an advertiser's name, message, or logo, that is distributed free as a part of a marketing communications program.
Explanation:
When a company manufactures a product or provides a service, it advertise it it through different mediums to make it visible in front of the people. With the help of this marketing strategy, companies are able to sell their products more efficiently.
There are many methods of advertisement. Some of those are as follows:
- Newspapers
- Magazines
- Television
- Billboards
- Hoardings
- Social Media Ads
- Radios
- Direct Emails
- Promotional events
- Product Sample
- Specialty Advertisement, etc
When companies give away products to the prospects or customers, free of cost, in order to build a rapport and to increase the brand awareness, then this is called as the Specialty Advertisement. On such products, the company's logo, advertisement message and company's name are printed. Specialty Advertisement is a part of marketing communication program.
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