Answer:
The answer is C. link the advertisements to online promotions.
Explanation:
Now lets take a look at it one by one and see why C is the answer.
As in option A, she can ask a few friends whether they've seen the ad or not, but their replies would not accurately show the success of the promotion strategy.
In Option B, it take some time to measure the results and the quarterly sales numbers can be influenced by many factors and may not reflect the impact of this specific promotional campaign.
Option D is irrelevant, Elise's company sales and the sales of the newspapers are not related. So we can not take this as an answer.
Option C however is very applicable. If you link the advertisements to online promotions, when those who read the news paper comes to check the online promotion, we can see how well has the ad performed based on the number of online enrollments of the readers.
Answer:
The answer is A) invest more resources at the front end of the value chain in research and development and design to produce a superior product.
Explanation:
Total quality management is a management approach to long-term success through customer satisfaction. In a TQM effort, all members of an organization participate in improving processes, products, services, and the culture in which they work.
Answer:
Option D is correct because supply chain management is the management of the processes and resources required that flow from the suppliers to the end to the final customer. This also includes the management of stock rooms, raw materials, inventory and internal information as well.
Answer:
Break-even quantity= 9520 units
Explanation:
Giving the following information:
The projections include a sales price of $39.
Variable costs per unit of $14.
Fixed costs of $238,000.
The operating cash flow is $24,300.
Break-even quantity= Fixed costs/contribution margin
Break-even quantity= 238000/(39-14)= 9520 units
Answer:
not satisfying customer needs on critical factors.
Explanation:
In this scenario American companies were supplying more of left hand side cars to Japan. When Japan needed more of the right hand side cars. They ignored the customer needs and instead gave him what he has little use for.
On the other hand Germany supplied Japan the specification of cars that they wanted.
American car manufacturers will be blamed for not satisfying customer needs on critical factor of right hand drive cars.
