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slava [35]
3 years ago
15

"Another term for online word-of-mouth marketing is ________, which refers to the transmission of messages in much the same way

that biological viruses are transmitted from person to person."
Business
1 answer:
Sergeu [11.5K]3 years ago
6 0

Answer:

The correct answer is letter "B": viral marketing.

Explanation:

Word-of-mouth marketing or viral marketing is the type of advertising consumers make of a product or service based on their own experiences. They could represent a benefit or a risk for the company of the product in reference since the comments being spread about it are based on subjective ideas.  

Comments of people with a certain degree of influencing others are likely to affect more a firm's sales negatively or positively.

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Suppose there are only two goods in the world, x and y. Assume the consumer has spent all their money so they are on their budge
Paraphin [41]

Answer:

Consumption of good y should decrease

The Marginal Utility should also decrease

Explanation:

Marginal utility of a good is the added satisfaction that a consumer gets from consuming additional units of the good.

Given the two goods x and y, and MUx/Px > MUy/Py.

The Marginal Utility Price Ratio indicates the Utility/Satisfaction derived from the last Dollars spent.

To allocate a budget efficiently, the marginal utility for each item should be equal.

A good has a higher marginal utility-price ratio is the good that the consumer should consume more of.

If the Marginal Utility-Price ratio of good x is greater than that of good y, your consumption of good y should decrease and therefore, the MUy will also decrease.

6 0
3 years ago
Which of the following is NOT be a warning sign of a scam when buying a car or other big purchases?
givi [52]

Answer:

D. A price that fits comfortably in your budget

4 0
3 years ago
Markets provide the efficient amount of a good or service when externalities are present. monopoly exists. public goods are pres
torisob [31]
Markets provide the efficient amount of a good or service when <span>externalities and public goods are absent.
Externalities in this case refers to an unpredictable occurence such as natural disasters, and public goods refers to the goods that given from the government for lower or higher than the market price</span>
4 0
3 years ago
Blackstone Technology is planning to invest in some project using external equity. The company has a beta of 1.1. The return on
Salsk061 [2.6K]

Answer:

Cost of equity = 19.1 %

Explanation:

Cost of equity = required rate of return + flotation cost

The Capital assets pricing model would be used to determined  the required rate of return

<em>The capital asset pricing model (CAPM): relates the price of a share to the market risk or systematic risk. The systematic risk is that which affects all the all the economic agents, e.g inflation, interest rate e.t.c  </em>

Using the CAPM , the required rate of return is given as follows:  

E(r)= Rf +β(Rm-Rf)  

E(r) - required return

β- Beta

Rm- Return on market

Rf- Risk-free rate

DATA

E(r) =? , Rf- 3%, Rm-14% , β- 1.1, flotation cost - 4%

E(r) = 3% + 1.1× (14% - 3%) = 15.1 %

Cost of equity = required rate of return + flotation cost

                        = 15.1 % + 4% = 19.1 %

Cost of equity = 19.1 %

7 0
3 years ago
Bakers are much ___________ likely to supply pastries to the market if property rights are not enforced. In the presence of mark
Gwar [14]

Answer: more; externality; market power.

Explanation:

Bakers are much (more) likely to supply pastries to the market if property rights are not enforced.

a. A manufacturing plant dumps chemical waste into a nearby river, poisoning the water supply for a small town downstream. - Externality

Externality, refers to the benefit s or costs that someone else incurs based on the economic decision of another person. In this case, this is a negative externality as the small town bears the cost of the production activities of the company.

b. A single public utilities company is responsible for supplying electricity for an entire state. As a result, the utilities company can set the price of electricity - Market power

Market power is when a firm is able to dictate the price and can then raise the price. This brings about the reduction in output as well. Since the single public utilities company is responsible for supplying electricity for an entire state, the company is enjoying monopoly power or market power.

8 0
3 years ago
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