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NikAS [45]
3 years ago
15

Which functionality would you include in the product category of the marketing mix?

Business
1 answer:
Licemer1 [7]3 years ago
6 0

The after sales services are included in the product category of market mix.  Option C

<u>Explanation: </u>

The set of ideas or actions taken by a business entity or a company to promote its product or brand in the market. The four P’s of marketing mix are namely,

  • Product - The end product that is offered for sale.
  • Price – The value set for the finished good for selling.  
  • Place – Direct or indirect markets.
  • Promotion – Public relations, advertising, etc.,

From the given, discounts comes under pricing, product image used in advertising comes under promotion and substitute goods belong to a different topic. After-sales services comes under the service branch of the product category.

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Answer:

Productivity is measured by the amount of output per unit of input.

In this case, the inputs will be the hours spent doing research and writing their essays. Output will equal the amount of pages written.

Marci spent 8 hours and wrote a 26 page long report, so her productivity = 26 pages / 8 hours = 3.25 pages per hour

Jack spent 20 hours and wrote a 26 page long report, so his productivity = 26 pages / 20 hours = 1.3 pages per hour

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3 years ago
Windsor Windows manufactures and sells custom storm windows for enclosed porches. Windsor also provides installation service for
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Answer:

June 1, 2021

No entry – neither party has performed under the contract.

August 1,2021

Dr.  Cash                                        $4,000

Dr.  Accounts Receivable            $700

Cr.  Unearned Service Revenue  $1,085

Cr.  Sales revenue                        $3,615

Dr.  Cost of goods Sold                $2,300

Cr.  Inventory                                 $2,300

Explanation:

As no one performed under the contract on June 1, 2021, so there will be no entry on this day.

On August 1, 2021, Windsor has 2 performance obligations

First: Delivery of the windows

&

Second: Installation of the windows

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Fair Value of Contract  = $4,000 + $1,200 = $5,200

Allocation of to revenue is based on the ratio of fair value of each performance to the total fair value of contract, As below

Windows  = ($4,000 / $5,200) X $4,700 = $3,615 (round to nearest dollar)

Installation services = ($1,200/$5,200) X $4,700 = $1,085 (round to nearest dollar)

Total Revenue recognized = $4,700

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