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3 years ago

Which functionality would you include in the product category of the marketing mix?

Business

1 answer:

Licemer1 [7]3 years ago

6 0

The after sales services are included in the product category of market mix. Option C

<u>Explanation: </u>

The set of ideas or actions taken by a business entity or a company to promote its product or brand in the market. The four P’s of marketing mix are namely,

Product - The end product that is offered for sale.

Price – The value set for the finished good for selling.

Place – Direct or indirect markets.

Promotion – Public relations, advertising, etc.,

From the given, discounts comes under pricing, product image used in advertising comes under promotion and substitute goods belong to a different topic. After-sales services comes under the service branch of the product category.

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A company should develop its marketing strategy and then determine the wants and needs of its customers.

Andrew [12]

Answer:

True

Explanation:

This is true as by doing this you will be able to understand what is in demand in order to gain loyal customers for the business' growth and fill a gap in the market industry.

3 0

3 years ago

Roomz, a mid-range hotel, used to provide only food and accommodation facilities. It soon realized that most of its customers ar

Sever21 [200]

Answer:

This is an example of an emergent strategy

Explanation:

An emergent strategy is an unplanned strategy it is the strategy that actually happens as a result of changes in the external environment of the business and it shows the responds to such changes. Although it is unintended, adopting an emergent strategy helps a business adapt more flexibly to the practicalities of changing market conditions.

Therefore the type of strategy adopted is an emergent strategy

8 0

3 years ago

Star Studios is looking to purchase a new building for its upcoming film productions. The company finds a suitable location that

andriy [413]

Answer:

Present value for option 1 = $1,460,000

Present value for option 2 = $1,460,971.84

Present value for option 3 = = $1,324,815.67

Present value for option 4 = $1,614,077.65

Explanation:

Present value is the sum of discounted cash flows.

Present value can be calculated using a financial calculator.

For the first option, the present value is $1,460,000.

For the second option:

Cash flow in year zero = $460,000

Cash flow each year from year one to ten =

$136,000

I = 6%

Present value = $1,460,971.84

For the third option:

Cash flow each year from year 1 to 10 = $180,000

I = 6%

Present value = $1,324,815.67

For the fourth option:

Cash flow each year from year 1 to 4 = 0

Cash flow in year 5 = $2,160,000

I = 6%

Present value = $1,614,077.65

To find the PV using a financial calacutor:

1. Input the cash flow values by pressing the CF button. After inputting the value, press enter and the arrow facing a downward direction.

2. After inputting all the cash flows, press the NPV button, input the value for I, press enter and the arrow facing a downward direction.

3. Press compute

I hope my answer helps you

8 0

3 years ago

Which of the following included the time period known as the Grand Period of Hotels?

Pepsi [2]

Answer:

the eighteenth century

8 0

3 years ago

How do most real estate agents get paid?

Alchen [17]

Answer by JKismyhusbandbae: They get paid due to the amount of houses they sell and how big and worth the house is. Although real estate agents make money through commissions paid directly to brokers when transactions are settled.

8 0

3 years ago