1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Ivahew [28]
3 years ago
10

Nabisco used a free-standing rack in the shape of a bus to promote its Ritz and other cracker products. The goal of the sales pr

omotion was to maximize the consumers' attention to lunch box and after-school snacks. The "bus," which provided storage for the featured products, was placed in a high-traffic area of U.S. grocery stores. This type of sales promotion is referred to as a
Business
1 answer:
blagie [28]3 years ago
8 0

Answer:

point-of-purchase display              

Explanation:

Point-of-purchase display: The term "point-of-purchase display" is also denoted as "POP display" is described as one of the different marketing materials or advertising that is being placed next to any merchandise that it has been promoting. However, these items are being generally located or present in any checkout area or some other location whereby that specific purchase decision is being made.

In the question above, the given type of sales promotion is referred to as a point-of-purchase display.

You might be interested in
The marketing manager at Widgets R Us became aware that a leading competitor was conducting an extensive customer survey. Somewh
muminat

Answer:

Problem definition.

Explanation:

Problem definition is the process of identifying an area for improvement, a difficulty that needs eliminating, or problem to be solved.

The marketing manager at Widgets R Us did not define a problem before starting their own survey.

Problem definition directs the focus of the survey, without a defined problem the survey will be of no use.

3 0
3 years ago
Star, Inc., a prominent consumer products firm, is debating whether or not to convert its all-equity capital structure to one th
Dmitry_Shevchenko [17]

Answer:

Explanation:

1)  The earnings per share are:

EPS = $39,100/17,000 shares

EPS = $2.30

Cash flow for the company is:

Cash flow = $2.30 X 150 shares

Cash flow = $345

2) Need to determine the EPS of the firm under the proposed capital structure. The market value of the firm is:

MV = $47*17,000  = $799,000

Under the proposed capital structure, the firm will raise new debt in the amount of  D = 0.20*$799,000 = $159,800 in debt. The number of shares repurchased will be:

Shares repurchased = $159,800/$47  = 3400

Under the new capital structure, the company will have to make an interest payment on the new debt. The net income with the interest payment will be:

NI = $39,100 – 0.065*$159,800  = $39100-10,387= $28,713

EPS under the new capital structure will be:

EPS = $28,713/13,600 shares  = $2.11

Shareholder cash flow = $2.11*150 shares  = $316.5

3)  In this case, capital structure is irrelevant because shareholders can create their own leverage or unlever the stock to create different capital structures. This has no connection with the capital structure that firm chooses.

6 0
3 years ago
Under which set of circumstances would it not be appropriate to assume the value the noncontrolling shares is the same as the co
BaLLatris [955]

Answer:

The correct answer is C

Explanation:

NCI stands for the Non-controlling interest which also called as the minority interest, it is defined as the position of ownership where the shareholder owns outstanding shares that is less than 50% and has no control on the  decisions.

Under the situation where the active prices for the shares are not acquired by the acquirer states a different value, it is not appropriate to assume the value of the non-controlling shares same as of the controlling shares.

7 0
2 years ago
During 2020, Stellar Furniture Company purchases a carload of wicker chairs. The manufacturer sells the chairs to Stellar for a
Ber [7]

Answer:

What is the amount of gross profit realized during 2020?

(460 x $33.30) + (230 x $29.60) + (276 x $18.50) = $27,232

What is the amount of inventory of unsold straight chairs on December 31, 2020?

[(920 - 460) x $56.70] + [(690 - 230) x $50.40] + [(1,610 - 276) x $31.50] = $26,082 + $23,184 + $42,021 = $91,287

Explanation:

lump sum cost of chairs = $137,655

Type                     Chairs       Selling Price Each       Total

Lounge chairs       920                     $90                 $82,800

Armchairs              690                     $80                   $55,20

<u>Straight chairs      1,610                     $50                $80,500</u>

total                      3,220                                          $218,500

if we allocate costs based on resale, then each chair should cost:

Lounge chairs $90 x ($137,655 / $218,500) = $56.70

Armchairs $80 x ($137,655 / $218,500) = $50.40

Straight chairs $50 x ($137,655 / $218,500) = $31.50

contribution margin per chair:

Lounge chairs $90 - $56.70 = $33.30

Armchairs $80 - $50.40 = $29.60

Straight chairs $50 - $31.50 = $18.50

7 0
3 years ago
A local movie theater had small cups of popcorn sitting on the counter where patrons purchased tickets. The cups were called "co
Gala2k [10]

Option D

This procedure is most similar to: reinforcer sampling.

<h3><u>Explanation: </u></h3>

A method that permits an individual to get in association with a potential reinforcer to encounter the concrete aspects of the stimulus. The method helps develop new reinforcing outcomes for a given individual.

Reinforcer sampling includes composing freely accessible a piece of a potential reinforcer to improve the probability that the importance and power of the reinforcer will be maximized when it is performed available contingently.  Reinforcer assessment transfers to the observation-driven or interview-based analysis of the relevant power of stimuli.

7 0
3 years ago
Other questions:
  • Karen pays a trainer to enforce her fitness plan, despite the fact that she is capable of doing the routine on her own and could
    10·1 answer
  • Your grandfather put some money into an account for you on the day you were born. You are now 18 years old and are allowed to wi
    6·1 answer
  • A systematic process of assessing opportunities and resources, determining marketing objectives, and developing a marketing stra
    6·1 answer
  • The total manufacturing cost variance consists of a.direct materials cost variance, direct labor rate variance, and factory over
    13·1 answer
  • You need some money today and the only friend you have that has any is your ‘miserly' friend. He agrees to loan you the money yo
    6·1 answer
  • *80 points* Introduce a blog owner (a company, organization, or school). Analyze a professional blog owned by a company or by a
    5·1 answer
  • A company that makes shopping carts for supermarkets and other stores recently purchased some new equipment that reduces the lab
    10·1 answer
  • 1. Which of the following is likely to happen when a new business opens in a community?
    7·1 answer
  • What entry is made to establish a petty cash book?
    5·2 answers
  • A company is trying to estimate the cost of debt for a new project. For their estimate, they will find the yield to maturity on
    6·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!