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hjlf
3 years ago
14

When julie, the marketing executive for hope springs, determined that market segments existed with sufficient disposable income

to pay a premium for bottled water, she determined this by examining ________ factors?
Business
1 answer:
Luba_88 [7]3 years ago
7 0

The answer to the blank space is demographic.

Since Julie is determining that a market segment exists that have enough money to buy a premium bottled water, she is examining social economic statuses in a society, thus allowing her to identify the right segment for the bottled water. Now that she has identified it, she can choose to develop a value proposition that would attract the consumers.

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3 years ago
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zloy xaker [14]

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a)

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3 years ago
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3 years ago
Read 2 more answers
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