Question

Data shows that the audience for a client's running shoe store is women ages 35 to 50. how can you optimize this client's display network campaign based on your research?

Answer 1

Women in this age range are most likely mothers to one or more children, so the display network should focus on the messaging moms want to hear, like how these shoes can help them complete their exercise in less time so they can focus on providing for children, working, or maintain their bodies after child birth.