Answer:
The most effective action for a business to take in order to help them progress towards achieving their content marketing goals is;
A. Personalizing content to make each customer feel important, taking into account available data about each individual customer.
Explanation:
Content marketing is a marketing strategy that utilizes the creation and sharing of content to target a given audience with the aim of attracting and retaining a certain crowd. It is a way that doesn't explicitly involve branding but it provides more information about the products and services by giving problem solving information using the products and services thereby attracting and maintaining a given audience of people. For example, one can share a video depicting how a certain detergent can be used to maybe wash clothes. In the video, the marketer will wash the dirty cloth using the detergent. Before and after images of the cloth can be compared to show the effectiveness of the detergent. In this way, the marketer has showed how to use the detergent and also it's effectiveness. This is an examples of content marketing.
Content marketing can be achieved by first collecting information about the target audience who use or might possibly use the product or services. This information is then taken into account, so that the content is customized in such a way that most customers needs will be fulfilled. The personalized content is then marketed using various platforms. In this way each customer will feel valued and appreciated and thus fosters customer loyalty.
Answer: false
Explanation:
A firm is making profit when total revenue is greater than total cost.
A firm is making a loss when total revenue is less than total cost.
Profit or loss can either be accounting or economic.
Accounting profit or loss = Total revenue - Explicit cost
Economic profit or loss = Accounting profit or loss - implicit cost.
Answer:
Direct Investments from Owners
Explanation:
Self funding refers to a corporate's financing it's projects by use of it's own funds in the form of retained profits or raising money internally i.e from existing shareholders.
Issue of stock is one of the modes of raising long term finance by a corporate. The other forms being debt, preference stock or deposits. Long term finance refers to money required to finance big projects requiring heavy investments and spread over a long period of time say 5 to 10 years.
In the given case, the company sold it's newly issued stock and amassed a considerable amount of money. In this case, the stock must've been issued to existing stockholders and thus money raised from existing owners.
Hence this source of raising long term finance is direct Investment from owners i.e stockholders.
Answer:
The correct answer is letter "A": Facility location analysis considers the competitive imperative to be close to customers as to timeliness of deliveries.
Explanation:
Facility location is part of the research and computational geometry in charge of determining the localization of a company's branches to be closest as possible to the firm's target customers, workers, and suppliers by minimizing the costs. Other factors such as free trading zones or environmental policies are also taken into consideration.
Answer:
The credit terms 2/10, n/30 are interpreted as:
- 2% cash discount if the amount is paid within 10 days, or the balance due in 30 days.
Explanation:
I will explain using an example:
On January 2, the company sells $1,000 worth of goods with credit terms 2/10, n/30.
January 2
Dr Accounts receivable 1,000
Cr Sales revenue
If the client pays within the discount period:
January 11
Dr Cash 980
Dr Sales discounts 20
Cr Accounts receivable 1,000
If the client pays after the discount period but before 30 days:
January 31
Dr Cash 1,000
Cr Accounts receivable 1,000