Question

Public relations is the organizational function that oversees a company's communications to achieve a variety of objectives including which of the following? (Select all that apply.) Maintaining positive relationships with media
Maintaining a positive image

Answer 1

Answer:

Correct, both are functions of the public relations department

Explanation:

Depending on the size of the company, maintaning positive relationships with the media becomes important. This is because small businesses do not tend to have a lof of exposure on television, radio, or newspapers.

Big companies on the other hand, are on the public spotlight all the time, and the public relations department of those companies are professional and have enormous budgets, because a decline in media perception can be very detrimental to the company's businesses.

And maintaining a positive image, with customers, with workers, and with all stockholders, is essentially the raison d'etre of every public relations department.