Answer:
The correct answer is B: it increases their switching costs
Explanation:
Relationship marketing is about establishing a long-term bond with consumers. Instead of pursuing a one-time sale, relationship marketing tries to encourage customer loyalty by providing top of the notch products and services. Relationship marketing is usually not linked to a single product or offer. It involves a company perfecting their business to maximize the value of that relationship for the customer.
Relationship marketing principally requires the improvement of internal methods. The objective is to make the costumers experience to the fullest, meeting their expectations and creating a bond beyond the service itself. When you, as a company, achieve a level of uniqueness to the consumer, the cost of switching companies increases. It is more difficult to find a provider that fulfills your needs and desires.
Answer:
<u>A. Plans for making commodities available for sale or trade</u>
Explanation:
- As a market is a place where all the goods and commodities are brought for sale the products and services that exist in the market or on the market are those that brought for the consumption by the people.
- This involves the plans for buying and selling in the market to get a good amount of returns. Off the market means the properties that are for sale but are not available for the purchase. Hence the products are based on the availability of the market conditions.
