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Arte-miy333 [17]
3 years ago
15

Ralph is contemplating whether to purchase the new technologically advanced Toaster-matic 2000. The Toaster-matic 2000 has the a

bility to toast eight slices of bread at the same time and butters the bread for you. This benefit is unheard of with any of the competing toasters. The Toaster-matic 2000 has 12 different levers and buttons that can be pushed; without the user manual even technologically advanced consumers could have problems figuring out how it works. Which of the following factors might slow the rate of diffusion of the Toaster-matic 2000? Risk Relative Advantage Communicability Compatibility Complexity
Business
1 answer:
Digiron [165]3 years ago
3 0

Answer:

Complexity

Explanation:

As an innovation reduces the difficult of a certain activity or process it will have a better reception and therefore, a higher rate of diffusion.

The Toaster-matic 2000 has a knowledge barrier thus, while there is relative advantage(better benefit than any competition) in his use the diffusion is diminish <u>by his complexity. </u>

<u />

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