Question

In an e-commerce setting, what group of people can help you gain a following

Answer 1

Answer:

B. Influencers

Explanation:

E-commerce is the act of conducting business, whether it is the buying or selling of goods and services electronically or by use of the internet. The invention of new technology has brought about new and easier ways of conducting business. This means that instead of going through the time-consuming process of looking for a shop or store to purchase a good or service, one with the help of a phone or a computer that is internet enabled can simply access an online platform where the goods are being sold and purchase the good that will be delivered to a place of there choosing. This is easier.

In an E-commerce setting, one can also want to market there product to reach a broader audience quickly. There are different methods one can utilize to achieve this, including using a management process team that will ensure that all the resources including the human resources are utilized effectively to achieve set organizational goals. The advertisement can also be tailored to attract specific audiences that have a higher chance of becoming customers, this are referred to as target audience. Nevertheless, a creative process teams can also be used to ensure that the analytical process of developing a good or service is done in such a manner that ensures customer satisfaction. Finally, influencers can also be used. Influencers are individuals that can alter the opinion of others about a service in their area of expertise. This may be due to many reasons like; they could be respected experts in that particular field or they could command a huge following in social media.

In our case, influencers would be the best option to use for a broader audience quickly since they already have a following of their own.