Answer:
The correct answer is within; among.
Explanation:
Market segmentation is used by companies to separate the target audience with which they want to work. Considered as a market phenomenon, the technique consists of defining the marketing strategy by identifying the target market.
Segmenting this market means dividing it so that consumers are grouped according to a series of characteristics, needs or preferences. It is important that a segment has people with homogeneous factors and these depend on the objective of segmentation.
This separation into groups of consumers allows the company to identify and privilege one or more segments according to a range of objectives or products.
The segmentation process requires that the criteria that affect or influence purchase decisions be identified. There are various segmentation criteria: social, geographic, demographic, economic, social, lifestyle, and many others.
Normally, in a market segmentation it is necessary to address several of the criteria to better guide the marketing actions to follow. The more aspects that are used to characterize an audience, the easier it will be to develop a marketing strategy.
There is no way to think about segmenting a target audience without knowing what characteristics it needs to have in order for the strategy to be correctly defined.
Based on Organization Theory and Design, written by Richard Daft, boundary spanning <span>department involved with new products has excellent linkage with relevant sectors in the external environment.
The Research and Development (R& D) expands the network to associations and colleagues so they can easily understand the new trends and technology development. They can carefully study the right path on tailoring their product for their customer.
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</span><span>Furthermore, this component also accepts feedbacks and suggestions from customers and distributors which can be helpful to the company.</span>
They do it by using a method called, “Gross domestic product<span>” as a unit of measurement.
Gross Domestic products measures the overall value of final goods and services that produced by a nation within a certain timeframe period. High Gross domestic products usually indicates that the nations have been using its resource efficiently and improve its economy. </span>
Answer:
The correct answer is D. demand and the nature of the market.
Explanation:
External factors: Nature of the market and demand
The price-demand relationship varies in different market classes, and how the way the buyer perceives the price affects the pricing decision. 4 types of markets
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- If there is pure competition: merchants in these markets do not devote much time to marketing strategy. There is no charge for the products. It is standardized.
- In monopolistic competition: it is within a price range, it can vary by quality, or the services that accompany it.
- In oligopolistic competition: they can be uniform products or not, they are constantly watched over the competition. If prices rise, buyers will quickly change them as a supplier. There are few vendors and it costs others to enter.
- In a pure monopoly: a market formed by a single supplier, unregulated monopolies have the freedom to set their prices, however they do not take advantage of them for several reasons, not to attract competition, fear of regulation and to penetrate the market.
- Demand curve: curve that shows the number of units that the market will buy in a specific period at the different prices that could be charged.
- Price elasticity: Measurement of the sensitivity of demand between changes in the price. It is obtained with the following formula: Elasticity of demand with respect to price = percentage of change in the amount of demand Percentage of change in price
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