Answer:
3.60
Explanation:
Given that,
Sales units = 1,000
Sales price per unit = $60
Variable expenses = 40% of the selling price
Total Fixed cost = $26,000
Contribution margin per unit:
= Selling price - Variable cost
= $60 - ($60 × 40%)
= $60 - $24
= $36
Total contribution:
= Contribution margin per unit × Sales units
= $36 × 1,000
= $36,000
Profit = Total contribution - Fixed cost
= $36,000 - $26,000
= $10,000
Degree of operating leverage:
= (Sales - Variable costs) ÷ (Sales - Variable costs - Fixed Expenses)
= (60,000 - 24,000) ÷ (60,000 - 24,000 - 26,000)
= 36,000 ÷ 10,000
= 3.60
Answer:
2. "That’s not a good idea. We’re trying to attract new visitors with our posts. These people haven’t yet heard of our company. If we write about ourselves, they won’t find us organically."
Explanation:
As in the question, it is mentioned that the company want the people to know about the company, its services, news, etc
The company want to do the promotion by advertisements, social media so that more and more people could be connected with the company
By writing an interesting posting, the new visitors could be attracted which reflects a good sign for the company.
If we write about ourselves so there would be no use as our primary purpose is to promote our company so that more and more person get to know about it
Answer:
1. Kellogg Company - 30.1% market share - signature products: Froot Loops, Corn Flakes, Apple Jacks.
2. General Mills - 29.85% market share - signature products: Cheerios, Nature Valley, Lucky Charms.
3. Post Holdings - 18.92% market share - Honey Bunches, Fruity Pebbles.
4. Private Label - 7.48% market share - Muesli, Choco-Shells
Answer:
direct response marketing
Explanation:
Direct response marketing -
It is the method of sales , which require immediate response and encourages customer to take any action regarding the goods and services , is referred to as direct response marketing.
This method gives instant and quick result and not waiting is required.
Hence, from the given statement of the question, the correct term is direct response marketing.
Answer:
b. continuous budgeting
Explanation:
Continuous budgeting (sometimes referred to as rolling budgeting) involves continually adding an additional month to the end of a multi-period budget as each month goes by.
The continuous budgeting concept is usually applied to a twelve-month budget, so there is always a full year budget in place.
