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ale4655 [162]
3 years ago
10

The new CEO of a struggling cell phone service provider is trying to revitalize the company by revamping its business strategy.

The CEO surveys the current service provider market and sees that there are a few large companies with similar business models: customers are required to chose from a limited number of plans, and are then locked into those plans for at least two years by contract. In order to even enter into a contract with the service provider, the customer must have proof of a steady income and be able to pass a credit check. The CEO sees that many individuals in the 15 to 24-year-old age bracket cannot meet these standards and are not being served by the larger companies. She decides to make her company unique by offering no-contract, pay-as-you-go cell phone service. Customers do not need to pass a credit check or provide proof of income in order to sign up for service, and can discontinue service at any time.​According to this scenario and your knowledge of marketing strategies, which statement best explains the new CEO's actions?​A. ​The CEO felt sorry for people with bad credit because other cell phone companies were not meeting their needs, so she decided to create a company that did.B. ​The CEO wanted to make an alternative cell phone service available for indecisive people who disliked the contracts and plan choices required by other companies.C. ​The CEO created a business plan that would target the low-income market, knowing she could take advantage of the fact that other companies require proof of income.D. ​The CEO decided to create a unique business plan even though it would not meet the needs of the majority of the population, just so that her company would stand out.E. ​The CEO realized that the youth segment of the market was not being served and decided to fill that niche in the business by creating a business plan that targeted it.
Business
1 answer:
Sever21 [200]3 years ago
5 0

Answer:

The CEO concluded that the youth market segment was not being served and for that reason he decided to fill that niche in the business by creating a business plan that took it into account.

Explanation:

A market niche is a marketing term used to refer to a portion of a market segment in which individuals possess homogeneous characteristics and needs, and the latter are not entirely covered by the general market offer.

The market niche is based on recognizing in the segmentation a new business opportunity arising from unsatisfied needs and then being economically exploited by a company, but it may also be because there are not enough companies to supply that need. As for a niche market we must understand certain basic things to be able to have a fruitful activity, one of those is that this must be broad enough to derive a business from it and another aspect to consider is that we must know if there is something competition, the latter is not necessarily something negative since we will know that there is already a public and therefore a demand.

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On July 1, 2019, Pharoah Company purchased new equipment for $80,000. Its estimated useful life was 8 years with a $16,000 salva
Eva8 [605]

Answer:

Pharoah Company

Revised Annual Depreciation on Dec. 31, 2022:

= Depreciable amount divided by 10 years

= $55,000/10 = $5,500

Explanation:

a) Data:

July 1, 2019: Equipment Purchase $80,000

Estimated useful life = 8 years

Salvage value = $16,000

b) Computations:

Depreciable amount = $64,000 ($80,000 - 16,000)

Annual Depreciation Expense = $8,000 ($64,000/8)

Six months Depreciation Expense = $4,000 ($8,000/2)

c) Accumulated Depreciation from July 1, 2019 to Jan. 1, 2022:

July 1, 2019 to Dec. 31, 2019 = $4,000

Jan. 1, 2020 to Dec. 31, 2020 = $8,000

Jan. 1, 2021 to Dec. 31, 2021 = $8,000

Total  =      $20,000

d) Revision of Estimates:

Jan. 1, 2022, Book Value = Cost minus Accumulated Depreciation ( $80,000 - $20,000) = $60,000

Re-estimated salvage = $5,000

Depreciable amount  =$55,000

Remaining useful life = 10 years

Annual Depreciation Expense = $5,500 ($55,000/10)

e) Depreciation is an accounting estimate used as a way of expensing the cost of a fixed asset over its useful life.  It is in line with the accrual concept and matching principle of generally accepted accounting principles, which require expenses and revenues to be matched to the related period, expenses and revenues.  It is based on the judgement of management and can be revised in line with changing circumstances and judgements.  There are many methods for accounting for depreciation, including the straight-line as above, the unit of production method, double declining, sum of the years digit method, and accelerated methods like the MACRS or Modified Accelerated Cost Recovery System for tax accounting.

3 0
3 years ago
The equilibrium quantity in markets characterized by oligopoly is higher than in monopoly markets and higher than in perfectly c
RSB [31]

Answer:

higher than in monopoly markets and lower than in perfectly competitive markets.

Explanation:

An oligopoly can be defined as a market structure comprising of a small number of firms (sellers) offering identical or similar products, wherein none can limit the significant influence of others.

Hence, it is a market structure that is distinguished by several characteristics, one of which is either similar or identical products and dominance by few firms.

The characteristics of an oligopolistic market structure are;

I. Mutual interdependence between the firms.

II. Market control by many small firms.

III. Difficult entry to new firms.

An equilibrium quantity can be defined as a situation in which there are no surplus or shortage of finished goods in the market.

This ultimately implies that, there is an intersection between demand and supply i.e the amount of goods and services that the consumers are willing to buy is equal to the amount of goods and services that the producers are able and willing to supply at a specific period of time.

Hence, the equilibrium quantity in markets characterized by oligopoly is higher than in monopoly markets and lower than in perfectly competitive markets.

A monopoly is a market structure which is typically characterized by a single-seller who sells a unique product in the market by dominance. This ultimately implies that, it is a market structure wherein the seller has no competitor because he is solely responsible for the sale of unique products without close substitutes.

In a perfectly competitive market, there are many buyers and sellers (price takers) of homogeneous products (standardized products with substitute) and the market is free (practically open) to all individuals or business entities that are willing to trade all their goods and services.

7 0
2 years ago
Barbara Jones is interested in buying a five-year zero coupon bond with a face value of $1,000. She understands that the market
nordsb [41]

Answer:

Zero-cupon bond= $612.52

Explanation:

Giving the following information:

Face value= $1,000

Number of periods= 5 years

Interest rate= 10.3% = 0.103

<u>To calculate the price of the bond, we need to use the following formula:</u>

<u></u>

Zero-cupon bond= [face value/(1+i)^n]

Zero-cupon bond= [1,000 / (1.103^5)]

Zero-cupon bond= $612.52

7 0
2 years ago
"Sally is in charge of erecting billboards along highways. The billboards display the logos of newly launched brands in the mark
USPshnik [31]

Answer:

preattentive processing

Explanation:

Preattentive processing -

It refers to the unconscious information , which can be adapted by the environment  , is referred to as preattentive processing .

It refers to the information or the facts that are usually present or adapted by the minds .

The information or data need not be learned again or revised .

As it is a human behavior to connect the things with some predefined knowledge or thoughts .

Hence , from the given scenario of the question ,

The correct term is preattentive processing .

3 0
3 years ago
Purple Turtle Group is analyzing a project with the following cash flows: Year Cash Flow 0 -$795,000 1 $375,000 2 $-500,000 3 $6
Phantasy [73]

Answer:

MIRR = 4.32%

Explanation:

year           cash flow

0               -$795,000

1                 $375,000

2               -$500,000

3                $600,000

4                $400,000

Since there are 2 cash outflows, the IRR calculation would result in two different answers (1 for every cash outflow), that is why we use the MIRR function in excel.

=MIRR (cash flows, finance rate, reinvestment rate)

=MIRR (-795000 to 400000, 5.5%, 5.5%)

Since we are only given one interest rate, we will use it as our finance rate and our reinvestment rate.

MIRR = 4.32%

6 0
3 years ago
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