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zheka24 [161]
3 years ago
9

The individual that has the greatest ability to conduct an external search for information is the consumer that has: Question 20

options: a low level of knowledge about the product category. an extensive knowledge of the product category. some knowledge of the product category, but not enough to make an intelligent decision. a low educational level.
Business
1 answer:
frutty [35]3 years ago
7 0

Answer: some knowledge of the product category, but not enough to make an intelligent decision

Explanation: An external search usually may begin with dissatisfaction from a previous purchase, and this is when an individual seeks for alternatives and other information regarding a product. The individual that has the greatest ability to conduct an external search for information is the consumer that has some knowledge of the product category, but not enough to make an intelligent decision. This is because, an individual who has an extensive knowledge of a product category will  most likely not spend more time in the external search process than someone with just a moderate level of product category knowledge and the greater the motivation for this individual with some knowledge, the greater the extent of external search for information.

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Goal-setting theory is one of the most influential management practices. there is strong evidence that setting goals:______.
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In accordance with goal-setting theory, productivity can be increased by defining explicit, quantifiable goals. One may boost employee engagement while also enhancing employee performance in the workplace by implementing the goal-setting principle.

Goals should be sufficiently difficult to maintain employees' interest and concentration while carrying out the necessary tasks to accomplish each goal. Achieving goals that are overly time-consuming or simple may demotivate you and leave you feeling less satisfied with your accomplishments.

A key element of the goal-setting theory is feedback. To make sure tasks continue on track to accomplish the objective, frequent feedback should be given throughout the goal-achieving process.

Goals ought to be divided into smaller ones. A review and updating should be carried out once each smaller goal has been accomplished.

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The effectiveness of an advertising campaign can be measured a. only after the campaign has been carried out completely and resu
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before, during, and after the campaign through the use of pretests, inquires and posttests.

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Advertising campaigns can be defined as the advertisement of a product that focuses mainly on communicating a similar type of message to the potential customers. This can be achieved through different mediums inorder to create an awareness about the product.

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The effectiveness of an advertising campaign can be evaluated by utilizing pretests, inquires and posttests to determine if the potential customers have seen the advertisement and how well they are responding to it.

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D

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