To recognize this technique, pay attention to the background of the ad or to the story of the commercial. The transfer technique wants you to associate the good feelings created in the ad with the product. For example, a commercial showing a happy family eating soup may want you to associate a feeling of comfort and security with their soup products.
According to Ishmael, the most difficult part of being alone in the forest was being lonely. Given that he was all alone in the dark forest, with no people around him, he suddenly felt really lonely and wanted somebody's company because it was scary without them. He had all the time in the world to think about what happened, which is not necessarily a good thing.
Gilbert du Motier, Marquis de Lafayette, a French aristocrat is known as the hero of both worlds, because he has brought great service to both France and United States, and also served towards a better relationship of the two countries.
