According to the principles of integrated marketing communication, it is critical for ________.

1 answer:

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According to the principles of integrated marketing communication, it is critical for advertising. Integrated marketing communication refers to all types of communication being linked together in how marketing efforts are conducted. When communication and advertising efforts are working together they have the most potential to complete their task. Advertising promotes the product an allows for more chances to have a success.

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Gems Corp. is a leading jewelry brand that finds it hard to make as much profit as its competitors. In order to overcome this, t

Leni [432]

Answer: B - Internal Analysis

Explanation: Internal Analysis involves a company looking inwards to determine it's competencies, strength, weakness and advantages. Internal anaylsis usually incorporates a SWOT analysis.

A SWOT analysis is the analysis of the strength, weakness, opportunities and threats of the organisation.

An external analysis involves analysing the market place and economy to identify trends and put measures in place to take advantage of current trends to ensure profit maximization.

Competitior anaylsis involves analysising the competitions of an organisation to identify threats and opportunities so as to maximaise profit

Client advantage can arise from building a loyal customer base that always patronise the business or having a company been one of the few producers of a product.

In the case of Gems Corps, they looked inwards and made improvements to how the company is run.

Therefore,Gems Corps made use of Internal Analysis.

I hope my answer helps.

Goodluck

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2 years ago

Recently, Pfizer and Allergan – the makers of Viagra and Botox, respectively – initiated a $160 billion merger. Pharmaceutical c

Lilit [14]

Answer:

Lerner index for Botox = 0.9

Explanation:

The Lerner index measures market power in an industry. The formula for calculating the Lerner index is: L = (P - MC) / P

Lerner index for Botox = ($15 - $1.50) / $15 = 0.9

0.9 in the Lerner index means that a company has a very large market power. Under this situation, this is quite logical since Allergen has a monopoly on Botox, at least until the patent expires.

The Lerner index varies between 0 and 1, with 0 being a situation of perfect competition and 1 a monopolistic situation.

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2 years ago

When a buyer’s willingness to pay for a good is equal to the price of the good, the?

viktelen [127]

Measures the value that a buyer places on a good

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2 years ago

When opening your Roth IRA investing account , your financial advisor gives you two options.

Charra [1.4K]

Answer: Option 2

Explanation:

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3 years ago

When a title insurance policy is being issued, the public records are searched and the title company's record of title is contin

matrenka [14]

Answer: A report of title or commitment for title insurance

Explanation:

This kind of notification or document is also called ''title commitment'' or ''a preliminary title report'' and it is using in this case when a title insurance policy is being issued.

It will do the disclose and give people the copies and claims that are found by that company where the title is from. A document will be delivered to the buyer without any cost to the one who was buying something after opened escrow.

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3 years ago