Question

Gordon owns a shop.

Answer 1

1.22 x 5% = 0.06 and 1.22 - 0.06 = 1.16

0.96 x 5% = 0.05 and 0.96 - 0.05 = 0.91 

2.42 x 5% = 0.12 and 2.42 - 0.12 = 2.30

If we compare the items, 1.16 > 1.15,   0.91 > 0.86,   2.30 > 2.28

So the answer is that Gordon's reduced price is NOT cheaper than the supermarket.