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ludmilkaskok [199]
2 years ago
10

Thelma’s Treats of Des Moines, Iowa, created a unique package to market its fresh cookies. What does its packaging achieve in th

e way of brand positioning in the customer’s mind?
Business
1 answer:
yulyashka [42]2 years ago
7 0

Answer:

creates a distinct connection of Thelma's brand with the qualities of home-cooked freshness

Explanation:

The packaging of Thelma's cookies is quite simple but appealing also, it makes you remember home made cookies. The top part of the boxes looks like a gas stove, which actually makes you associate it with older kitchens and older people cooking. That is where the grandma style cookies enter you subconscious mind.

It is actually a great marketing trick because generally you associate this type of stoves with home cooking. Generally mass produced cookies are not cooked in a range, they are cooked in large industrial ovens that do not look like anything you can find in a home kitchen.

Brand positioning is exactly about this, positioning your brand in the right place (i.e. the right association) inside your customer's mind.

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The answer is A independent and unbiased
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3 years ago
Which qualifications are especially useful for Business Financial Management careers? Check all that apply.
Andrei [34K]

Answer:

advanced math skills

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5 0
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Read 2 more answers
The amount of commission charged to a customer to effect a securities transaction:____.
Nastasia [14]

The amount of commission charged to a customer to effect a securities transaction <u>must be disclosed on the trade confirmation and is not required to be disclosed prior to executing the transaction</u>.

A commission is a fee paid by a business to a seller in return for services in promoting, directing, or completing a sale. Fees may be based on a flat fee or (more commonly) based on a percentage of revenue generated.

Employers offer commissions to motivate employees, increase productivity, increase sales and attract customers. Sales and marketing jobs in many industries, such as businesses such as automotive and real estate, typically offer commission-based compensation.

If the company earns a sales commission, this is recorded as income on the income statement. If the commission earned is part of the company's core business, it is usually classified as operating income. Otherwise, it is classified as other income.

Learn more about the commission here: brainly.com/question/957886

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3 0
1 year ago
A description of what the company is capable of becoming is referred to as A. strategic mission. B. strategic flexibility. C. st
bulgar [2K]

Answer:

C.  strategic vision.

Explanation:

Strategic vision -

It provides the overview about the success or failure in the coming future , is referred to as strategic vision.

This helps to forecast the future , goals and th upcoming projects of the company or organisation .

The strategic can be short as well as long term , depending on the time period of the project .

Hence , from the given information of the question,

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4 0
3 years ago
Firm A plans to introduce a new smart phone which has a potential market of 1 million customers. The marketing research conducte
kupik [55]

Answer:

a. Price it at $250 and $300 and use a discrimination strategy to reach the two segments of the market

Explanation:

In order to maximize the revenue the price must be applied. But at the same time the first have to use the price discrimination strategy for reaching the two segments

So, The maximized revenue is  

= (1,000,000 × 0.40 × $300 ) + (1,000000 × 0.60 × $250 )

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SO it would be lies in middle of $250 and $300

Hence, the first option is correct

5 0
3 years ago
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