Uses is the only word that words in this context. The advertisement isn't keeping anything. It hopefully creates a desire in the consumer to buy a product but it doesn't create a technique. It also does intend to convince buyers but it can't intend a technique either. Techniques are used so this is the most accurate and precise replacement for has.
<em>The advertisement has a specific persuasive technique—it shows a stylish celebrity to encourage the viewer to buy a certain hair product.</em>
<u>(has) is underlined.</u>
Question: Which is the most accurate and precise replacement for the underlined word?
Options:
A) keeps
B) creates
C) uses
D) intends
Answer: The correct answer is option: <u>C) uses.</u>
Explanation: The word ''uses'' comes from the verb - to use. The word ''use'' is defined as to take, hold or have something in order to achieve a result. The sentence mentions that the advertisement <em>has</em> a specific persuasive technique, which is to show a stylish celebrity so that viewer feels encouraged to buy a certain hair product. The word ''has'' can be replaced with ''uses'' because the technique that the advertisement <u>has</u> is the same technique that it <u>uses</u> to encouraged the viewers to buy a certain hair product.