Answer:
Macroeconomics deals with events that affects the entire country or industry as a whole while Microeconomics affects individual members of the economy such as companies and people.
A. Congress recently passed the Tax Cuts and Jobs Act of 2017. MACRO
This Act will affect the entire nation so it will fall under Macroeconomics.
B. Amazon now has a 40% share of all e-commerce revenues. MICRO
Amazon is a single company in the market so things related to it will be considered on a micro economic level.
C. Tuition at the local university increased 11% from last year. MICRO
The local university like Amazon, is a single body in the economy and so they are a microeconomic player.
D. The U.S. unemployment rate fell below 4% in 2018. MACRO
The unemployment rate of a nation relates to the nation as a whole so this will fall under macroeconomics.
Answer:
Nestle - Irresponsible marketing of baby milk
Amazon - Avoiding tax
Coca Cola - Workers right violation at plant
Shell - Causing high environmental pollution
Explanation:
There are various ethical issues which businesses face today. There are problems of nepotism, harassment, discrimination, abuse of power and misrepresentation of financials. The company bad corporate culture also contributes towards unethical issues. There are various companies which maintains a brand image around the globe but are involved in unethical practices in someway. These companies are only concerned towards their uncountable profits and does not care about any ethical issue.
By offering affordable yet high quality cars to its customers, Hyundai is engaging in the positioning approach of <u>a. </u><u>positioning </u><u>based on </u><u>value</u><u>.</u>
When a company uses the value positioning approach, they:
- Offer high quality products and services
- Try to capture the loyalty of their customers by offering a better product than others
Hyundai is offering cars that are of a high quality with extended warranties and on top of that, offer impeccable service as well. They are therefore offering their clients, high quality products and services.
We can therefore conclude that Hyundai is using the value based positioning approach.
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Options for this question include:
a. positioning based on value
b. positioning based on symbolism
c. positioning against a specific competitor
d. positioning using perceptual mapping
Answer:
The correct answer is C
Explanation:
Disability buyout insurance is the term which is defined or designed in order to provide the funds that is important to buy an owner or the interest of the partner in the small business if the person become disabled.
It will help or allow the remaining owners to continue the operations by replacing a key person in terms of financially as the disability of the person prevents them from returning to the business.
