Answer:
Part a. Manufacturing the goods at home and let overseas sales managers handle the marketing.
Advantages
- Can have a full authority in production activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The foreign sales agents will enhanced the understanding of European marketplaces.
- It lower the exit costs if product fails.
Disadvantages
- Having lack of information in European pharmaceutical procedures.
- The foreign agents may damage the brand name if not prudently handled.
- Additional costs in delivery of the products.
Part b. Manufacture the products at home and set up a wholly owned subsidiary in Europe to handle marketing.
Advantages
- Having full control in manufacturing activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The brand name will not be damaged since the marketing is controlled by the same company
Disadvantages
- Utilization of extra resources to be consumed on marketing
- Having lack of information in European pharmaceutical procedures.
- Additional costs in delivery of the products
- Having lack of information in European pharmaceutical procedures
Part c. Enter into a strategic alliance with a large European pharmaceutical firm. The product would be manufactured in Europe by the 50/50 joint venture and marketed by the European firm
Advantages
- The risk is distributed among the firms.
- No additional delivery cost included.
- Knowledge of European organization will be valuable in
- understanding guidelines and advertising in European markets.
Disadvantages
- Having less control in manufacturing activities
- Shared of the profit among the partners.
- Moderate level of exit cost is included.
- Additional firm may harm the brand image.
Answer:
a.$0
Explanation:
Adjusted basis is the cost of a property and other related costs incurred in acquiring, maintaining, or upgrading the property.
Fair value represent the worth of a property. It is the amount that one should expect to fetch from the market if they were to sell the property.
The fair value or the worth for Mateo's rental house is $200,000. He obtains another rental house with a fair value of $180,000 and cash $20,000.
He exchanged property worth $200,000 for $200,000
It would be an example of an internal threat i believe
Answer:
Her business will have a competitive presence with similar businesses during searches
Explanation:
Google search campaign refers to a form of online advertising wherein an advertisement is displayed in the search listings. It refers to advertisements getting displayed in google search results.
A company or the advertiser may choose a keyword for itself which shall initiate the search and displays it's advertisement.
In the given case, the marketing in charge is planning to launch such an advertisement campaign.
Such a strategy would place her business in contention and competition with similar other businesses during the searches. This shall keep and maintain her business presence felt and active during the searches.
