Question

Walmart, Costco, and Southwest Airlines serve customers who want reliable, good-quality products or services that are also reasonable and easily available. These companies are all knownfor pursuing a value discipline known as ________. A) operational excellenceB) customer intimacyC) product differentiationD) product leadershipE) focus

Answer 1

Answer:

A) operational excellence

Explanation:

Operational excellence is a business strategy that consists in the constant improvement of all aspects of the organization in order to maintain high standars in every possible way. The idea is to be better than the competition in the long-term.

Walmart, Costco, and Southwest Airlines are engaging in operational excellence when they manage to offer products and services that have reasonable price, while being reliable and high-quality at the same time. The combination of low price, and high quality, is very hard to achieve, and it's a sign that a company is following operational excellence.