<u>Full question:</u>
Coffee & Cocoa Company makes and sells a chocolate-flavored coffee drink under the name "CoCoCafe." Darkroast Java, Inc., later markets a similar tasting drink under the name "KoKoKafe."
This is most likely:
a. copyright infringement.
b. patent infringement.
c. trademark infringement.
d. a theft of trade secrets.
<u>Answer:</u>
This is most likely: trademark infringement.
<u>Explanation:</u>
Trademark infringement is described as the illegal practice of a trademark or service impression. This exercise can be in contact with goods or services and may commence to distraction, fraud, or a disagreement about the original company a commodity or service developed from.
Trademark proprietors can hunt proper action if they consider their marks are being transgressed. . If infringement of a trademark is fixed, a court procedure can stop a party from using the emblem, and the master may be granted financial relief.
Reputation.
If a company has a bad reputation of allowing the sale of counterfeit goods, buyers will not trust the site and will not buy from it.
Hi there
The journal entry would be
debit to telephone expense for $300
Credit to cash for $300
Good luck!
Answer: Opportunity cost of returning to college next year is $1,000,000.
Explanation: Opportunity cost is the cost of the next best alternative sacrificed or foregone. When the athlete chooses to join college he is sacrificing his income that could be earned from playing the game. The player has the option of playing for the minor league baseball team for $1,000,000 or for European professional football team for $500,000. The person thus has a choice between playing for the minor league baseball team (since it is the highest paying) or going to college. Thus the opportunity cost of going to college will be $1,000,000.
Answer:
The level that utilizes the "shotgun" approach to market coverage is:
Intensive Distribution (mass coverage).
Explanation:
This marketing approach aims to reach many consumers through as many sales channels as possible. In this situation, consumers have easy access to the goods or services. The other approaches include Selective Distribution (where few outlets in specific locations are selected for the distribution of the goods and services) and Exclusive Distribution (where limited outlets are chosen because of the target market).
