Answer:
The correct answer is: scrambled merchandising.
Explanation:
Scrambled merchandising refers to companies offering new products that are not necessarily related to their original business. This strategy is used when firms intend to boost their sales profits and is beneficial because the organization's store obtains the treat of one-stop shops. However, the lack of experience selling the new products could affect the business in the beginning.
Answer: 13.1%
Explanation:
Using the Capital Asset Pricing Model, the expected return is;
Expected Return = Risk Free rate + beta(expected return - risk free rate)
= 4% + 1.3( 11% - 4%)
= 4% + 9.1%
Expected Return = 13.1%
If Inez is not satisfied with the painting by Josh, Inez does not have to accept the portrait or pay Josh any money. Inez does not have to pay Josh at all.
Answer:
The book gives a clear knowledge of marketing at both the strategic and conceptual level as well as the ____.
tactical, hands-on level
Explanation:
At the highest level of marketing management is the strategic level, which is more conceptual. Down the scale is the tactical marketing plan, which specifies the marketing tools and techniques which a company will use to meet its marketing goals. At this level, the tactical tools in use include advertising, sales promotions, and other activities that directly implement the strategic marketing plan. The tactical level reduces the business strategic goals to marketing objectives.
Push strategy would work best for Outdoor Living.
Option E
<u>Explanation:
</u>
A pushing-marketing strategy, also known as a push advertising approach, is a technique by which a business tries to push its products to customers. In either a push marketing strategy it's meant for customers to continue at the time of purchase by using different active commercialization strategies to "drive" their goods.
It is beneficial for manufacturers who try to build a distribution channel and seek help from retailers in the marketing of goods. It provides access to goods, demand for products and consumer awareness of a commodity.
Demands can be forecast and consistent because the producer will generate and drive consumer products as much or as little.
Cost reductions can be accomplished if the commodity can be manufactured on a cost because of high demand.
