Niche marketing strategy is a marketing strategy in which the focus is on small but profitable market segments.
Niche marketing is defined as the strategy of channelizing all the marketing efforts towards one well-defined segment of the population. There is one important thing to understand that ‘niche’ does not exist, but it is created by a smart marketing technique and identifying what the customer wants.
This can be done if the company knows what the customer needs and then tries to deliver a better solution to a problem which was not presented by other firms. A niche market does not mean a small market, but it involves specific target audience with a specialized offering.
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Answer:
The person may not have options due to age and distance and disabilities.
Explanation
Answer: The rate of return on common stockholder’s equity is 23%.
Explanation:
Given that,
Net Income = $50,000
Preferred Dividends = 8,000
Average Common Stockholder’s Equity = 180,000
Average number of Common Shares Outstanding = 250,000 shares
Market Price = $2 per share
Therefore,
Return on equity = 
= 
= 23%
