Answer: False
Explanation: Grapevine is an informal communication channel in the organisation in which the information flows in all directions irrespective of the level of authority.
This is not considered to be a reliable channel as it does not make any authority or obligation to anyone and often leads to false rumors in the organisation. Whereas in the case of formal communiques one can make the authority of the sender of the message if the information lead to any false rumors and chaos.
Thus, the given statement is false.
The new product development approach is intuit using the customer-centered new product development. It is defined as when the companies directly engage their customers. They will go out to the customer and ask questions and receive customer opinions. Chang Wook goes out to job sites and talks to workers. This approach has twice the return on assets and triples the growth than if you didn’t do the research
Communicate positively, and encourage other people
The statement that does not refer to the reason that aids in project crashing is
(D) there are no critical activities that can be crashed further.
Explanation:
Project crashing basically refers to the method by which the duration of the project is reduced .This can be done by
- Reducing the time taken by one or more critical activity
- By devoting more resources in order to complete the project as early as possible.
- The cost associated with the project is also increased
In Crashing,<u> the time is inversely related to the cost of the project</u>.It means that if the time of the project increase then the project cost is reduced and if the time o/duration of the project decrease then the cost involved in the project increases
Answer:
The correct answer is A: selective demand stimulation
Explanation:
Selective demand happens when companies deliver messages that portray their brand as the best match for the needs and desires of the target market. Selective demand features the advertiser trying to influence the target audience to select its brand over alternatives. Selective demand advertising is for businesses competing in well-established industries and markets.
Companies use a variety of strategies to depict selective demand. Some use benefit positioning, where they showcase the specific benefits of their products that are unique in the market. Others use <u>competitive positioning, where they state how their products are better or distinct from those offered by competitors</u>. Another positioning alternative is user positioning. This is where the brand focuses on matching its benefits to the needs of a particular type of user.
In this case, the company is using competitive positioning. The potential market must see clearly how your offering is different from that of your competition. It’s about winning a spot in the competitive landscape, putting your stake in the ground, and winning mindshare in the marketplace.
