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DedPeter [7]
3 years ago
7

When the sponsors of a charity golf tournament purchased commercial time on local television, the station's sales rep promised a

total exposure for the ad of 32,000. in other words, the _____ for the commercial would be 32,000?
Business
1 answer:
GaryK [48]3 years ago
4 0

In other words, the gross impressions for the commercial would be 32,000. <span>Gross Impressions is sometimes confused with Gross Rating point which is the number of impressions rather than the number of audience. It is the total number of individual people or households represented by a given media schedule. </span>

 





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A rock star intentionally sets her ticket prices below what would be necessary to sell out her shows. how might this be justifie
drek231 [11]
<span>the answer to this question is: The revenue sacrificed represents a very small share of the show's revenue
The only way the show can still earn profit by selling cheap tickets is if they're gaining additional revenue from another streatm of income, such as selling merchandise on the concerts, providing beer and snacks, or selling autograph and photos</span>
6 0
3 years ago
Litigation, arbitration and mediation are
GalinKa [24]

Answer:

all binding forms of dispute resolution

Explanation:

Resolution of disputes has 2 types of processes.

<u><em>Adjudicative processes</em></u>, such as litigation or arbitration, in which a judge, jury or arbitrator determines the outcome.

<u><em>Consensual processes, </em></u>such as collaborative law, mediation, conciliation, or negotiation, in which the parties attempt to reach agreement.

In both of the above processes the parties most bind to the final decision conceived.

7 0
3 years ago
BMW has developed two new print ads designed to appeal to women.One ad uses local scenes from around its South Carolina plant an
Elden [556K]

Answer:

The correct answer is letter "A": split-run testing.

Explanation:

A split-run test is useful for companies advertising their products through e-mails or print advertisements. The firm takes a sample of the target population and divides the test into two sections to measure the responsiveness of consumers to one and another promotion. The advertisement that ends up resulting in being more beneficial is sent to all the audience the institution has.

3 0
3 years ago
You are the manager of a firm that manufactures front and rear windshields for the automobile industry. Due to economies of scal
Leya [2.2K]

Answer:

a. The optimal pricing strategy will be one-shot Nash equilibrium in which “You” charge low price, “Your Rival” charge low price and then the payoff is ($0, $0)

b. Yes, the anwer will differ becuase it is not possible to sustain the collusive outcome as a Nash equilibrium because \pi ^{Cheat} > \pi ^{Cooperate}.

Explanation:

a. Determine your optimal pricing strategy if you and your rival believe that the new Highlander is a "special edition" that will be sold only for one year.

Note: See the attached excel file for the Representation of one shot normal for of the game played between "You" and "Your Rival" together with the payoffs.

From the attached excel file, the dominant strategy is for “You” and “Your Rival” to charge “Low Price” each. If the dominant strategy is played by “You” and “Your Rival”, the optimal pricing strategy will be one-shot Nash equilibrium in which “You” charge low price, “Your Rival” charge low price and then the payoff is ($0, $0).

b. Would your answer differ if you and your rival were required to resubmit price quotes year after year and if, in any given year, there was a 60 percent chance that Toyota would discontinue the Highlander? Explain.

When we have a year-after-year competition between “You” and “Your Rival” but with a 60 percent chance that Toyota would discontinue the Highlander, the payoffs of the firm that continue to comply with the collusive strategy of charging “High Price” by each firm under the normal trigger strategy whereby “You” and “Your Rival” agree to charge high price as long as there is no past deviation by any of the firm, otherwise charge a low price is as follows:

\pi ^{Cooperate} = $6 + $6(100% - 60%) + $6(100% - 60%)^2 + 6(100% - 60%)^2 …….

\pi ^{Cooperate} = $6 / 6% = $10

Therefore, what the firm that cheats earn today is $11 million and it earns $0 forever. The implication of this is that \pi ^{Cheat} = $11

Therefore, the anwer will differ becuase it is not possible to sustain the collusive outcome as a Nash equilibrium because \pi ^{Cheat} > \pi ^{Cooperate}.

Download xlsx
7 0
2 years ago
Street &amp; Smith publishes the same baseball magazine with exactly the same stories but with 16 different covers to appeal to
Lorico [155]

Answer:

The answer is 'One product and multiple market segments'

Explanation:

The market segmentation strategy here is One product and multiple market segments.

The product is one product(the magazine story) and this one product (same story) covers 16 different regions of the U.S i.e the same product is selling in 17 market segments.

The advantage of this strategy is that it helps to avoid the additional costs of developing and producing additional versions of the product.

5 0
3 years ago
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