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Lubov Fominskaja [6]
3 years ago
6

The ______ pricing tactic lures customers into the store through aggressive advertising coupled with a very low price on somethi

ng that customers often buy.
Business
1 answer:
kap26 [50]3 years ago
7 0

Answer:

leader pricing strategy

Explanation:

Based on the information provided within the question it can be said that the pricing tactic that is being mentioned is a leader pricing strategy. This strategy focuses on placing lower price points on the products in order to attract customers to a new brand or to gain interest in general to the business as a whole. Therefore luring customers into the store and hopefully increasing sales.

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