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Answer:
b. Figurative Meaning.
Explanation:
A figurative language also known as figures of speech can be defined as a deliberate and specific construction or use of language by authors, writers or speakers to create a special effect in their speech or write-up other than the literal meaning.
The main purpose of a figurative language is to convey more information and enable the readers or listeners have a deeper understanding of the piece.
Some examples of figurative language used in a literary work are simile, paradox, metaphor, apostrophe, hyperbole, personification, etc.
Hence, the difference for the literal, or usual meaning of a word is a figurative meaning.
Ethos is about establishing your authority to speak on the subject, logos is your logical argument for your point and pathos is your attempt to sway an audience emotionally.