A horizontal application is defined as any programme that covers a wide number of customers with various sets of skills and expertise. Since application like horizontal types can cover different sectors and can be useful in a number of industries and moreover these application are not area specific or market specific application.
Vertical application software it the software which if build as per the specific requirements for achieving specific processes and functions which are unique to a user or business. These softwares are customised as per the needs of an organisation or enterprise. these applications are useful for organisations operating in marketing, sales, inventory etc but cannot be used by other businesses. They are built to target specific users. ERP(Enterprise Resource Planning ) and CRM (Customer Relationship Management ) are examples of vertical applications.
