Answer:
benefit
Explanation:
The characteristics define what a product is for, the benefits define the difference that our product has versus the competitive product and the motivators define how the characteristics and benefits of these products will help each individual customer. To say that the product will help a specific and unique customer is to show the real motivator of the purchase, that is, that specific benefit that by itself will make the customer buy the product. It reaches the end that the customer buys products for different benefits for which the product has been created. For example, a chair is used to sit, but at the same time it can be purchased as a decoration item (chair in the middle of a hallway) or used as a staircase in the kitchen.
Answer:
d) 34.17
Explanation:
we must first calculate the total overhead expenses = $120,000 (ordering and receiving) + $297,000 (machine setup) + $1,500,000 (machining) + $1,200,000 (assembly parts) + $300,000 (inspection) = $3,417,000
since overhead is applied based on direct labor hours, then the predetermined overhead rate = total overhead expenses / total direct labor hours = $3,417,000 / 100,000 labor hours = $34.17 per labor hour
Robert M. McMath, would be best for a marketer like Colgate to launch a new consumer product like toothpaste Study past toothpaste product failures and learn from them.
What is Product launching?
A product launch involves multiple teams, including sales teams, customer support teams, product teams, product marketing, event management, and even managers. Each team aligns and collaborates to maximize go-to-market potential, building anticipation, interest, brand awareness and momentum in the process. Some product launches are more memorable and successful than others. For example, when Apple releases a new iPhone, it circulates several press releases and articles before unveiling the new design at its annual conference. This creates so much excitement and hype that potential users line up at retail outlets overnight to get their hands on the device.
To learn more about Product launching
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Answer: b). Scarcity
Explanation:
Scarcity refers to the relative shortage of resources in comparison to human wants.
Non-renewable resources refer to the resources which do not renew itself at a sustainable rate and have the risk of depletion. In addition to this, human wants are unlimited, a normal human being wants more and more of everything.
When non-renewable resources and unlimited wants are combined together they lead to the shortage of resources, which lead to its <em>scarcity</em>.
Answer:
Monopolist can charge a higher price from women.
Explanation:
A monopolist is producing 100,000 units of a product.
The price of the product is $5 per unit.
The price elasticity of demand for men at this price is -3.5.
The price elasticity for women, on the other hand, is -0.8.
This means that the men have a relatively elastic demand for the product. While on the other hand, women have relatively inelastic demand. This implies that if the price is increased the demand from women will not change by a greater proportion.
While demand from men can change to a greater proportion because of a change in price.
In this situation, the firm can charge a higher price from women. This is an example of third-degree price discrimination.
