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charle [14.2K]
3 years ago
15

When discussing the marketing planning process, stp stands for?

Business
1 answer:
Neko [114]3 years ago
3 0
When discussing the marketing planning process, STP stands for segmentation, targeting and positioning that firms use to identify and evaluate opportunities for increasing sales and profits. In addition,

• Market segmentation includes aggregating prospective buyers into groups or segments that have mutual needs and will respond similarly to a marketing action. 

• Targeting is the procedure of assessment the appeal of various segments and then determining which to pursue as a market. 

• Market positioning includes the process of importing the marketing mix variables so that the target customers have a clear, characteristic, desirable sympathetic of what product does or signifies in a contrast with opposing products. 
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the economy was in long-run equilibrium when aggregate demand increased. at this point in time, the expected inflation has start
artcher [175]

The eco-nomy was in long-run equilibrium when aggre-gate demand increased. At this point in time, the expec-ted inflation has start-ed to adjust to the new high-er actual inflation rate. Accor-ding to the (Friedman) natural rate the-ory, this means the unemploy-ment rate in the economy must curr-ently be <u><em>below the natu-ral rate</em></u>.

Milton Friedman defi-ned the natural rate of unemploy-ment as the level of unemployment that result-ed from real economic forces, the long-run level of whi-ch could not be altered by monet-ary policy. Accor-ding to the general equili-brium model of economics, natural unemploy-ment is equal to the level of unemploy-ment of a labor mark-et at perfect equilibrium.

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3 0
1 year ago
Enok, a prospective franchise owner, is looking to keep his monthly costs as low as possible. The franchisor he is checking out
Reika [66]

Answer:

(3) $3,750,000

Explanation:

The computation of the expect monthly sales to be as high is shown below:

Given that

Sales per month = $300,000

Royalty payments = 8% of sales

So, the expected monthly sales would be

= Sales per month ÷ Royalty payments percentage

= $300,000 ÷ 8%

= $3,750,000

We simply divided the sales per month by the royalty payment percentage i.e 8%

5 0
3 years ago
Mike and Karen were divorced. Their only marital property was a personal residence with a fair market value of $1.5 million and
Soloha48 [4]

Answer:

Mike's recognized gain from the transfer of the house to him is:

$175,000

Explanation:

a) Data and Calculations:

Marital property = $1,500,000

Cost of property =  $575,000

Residual value =     $925,000

Alimony to Karen = $750,000 ($150,000 * 5)

Balance (Mike's) =  $175,000

$175,000 represents the excess of the fair market value of the marital property after deducting the cost of property and the alimony paid to Karen.  A gain of $175,000 is recognized by Mike after the property sale.

7 0
3 years ago
Health-Tech Materials is a firm that manufactures medical equipment purchased by hospitals and clinics. The firm employs over 2,
arlik [135]

Answer:

Correct Answer: The least likely question to be included in the ethic test is:

A) What Health-Tech employees will be affected by my actions?

Explanation:

This is because, it does not have a direct implication to the code of conduct expected by the Health-Tech's company when compared with others. <em>For example, seeing a fraud going on in the company, it is expected that the staff should report to the appropriate management staff irrespective of whether the action would affect the staff's friend or not.</em>

4 0
3 years ago
Select all that apply. why might a person choose a job or career that doesn't interest him? family pressure desire or need for a
mariarad [96]
All of them sound like the answer
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3 years ago
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