Based on contemporary issues, the reason for the disagreement among financial analysts and finance professors over applying accrual accounting rules to raw cash flow data is that "<u>the disagreement is over the complexity of accrual accounting rules for a company.</u>"
<h3>What are accrual accounting rules?</h3>
Accrual accounting rules are the accounting principle that ensures transactions are recorded when it occurs, with or without receiving the actual cash flows for the transaction.
However, despite the many merits of accrual accounting, its application is more complex than most smaller businesses don't want to use it.
Hence, in this case, it is concluded that the correct answer is "<u>the disagreement is over the complexity of accrual accounting rules for a company."</u>
Learn more about accrual accounting here: brainly.com/question/25817056
Cheyenne has a small bakery specializing in gourmet cupcakes. In response to customer demand, she has added gluten-free cupcakes to her menu. This customer demand would be characterized as feedback.
<u>Explanation:</u>
In the viewpoint of systems the information gathered from the society regarding the output of anything is feedback. This is definitely affect the input also. It has either affect positively or negatively. It is very important for any business to be successful. Feedback plays a major role in this process.
Feedback is the process by which the views of the customers are gathered. Some of the people may like a particular product for some reasons. Some of the people may not like the same product for some reasons. The fact is that the tastes and preferences of people differs from each other. Thus, the features of the products can be improved only with the feedback system.
Answer:
lead generation
Explanation:
Based on the information that is describing the situation at hand it seems that In terms of direct marketing, this is known as lead generation. This term refers to the activities or tasks that a company undergoes in order to attract potential customers towards their products or services. Which is what Four Seasons Hotels are doing by sending direct mail to their potential customers in order to attract them towards their hotels.