One of the main ways in which the media creates cultural diffusion is by showing parts of society and the world to people who otherwise would never have a chance to see it--thus hopefully giving them a certain sense of empathy.
The media creates cultural diffusion through exhibitions, musical and dance performances, conversation with writers, crafts and workshops that showcase foreign cultures. It also creates the cultural diffusion through activities that offer opportunity for people to expose the local cultural manifestations and thus to know a little more of their culture and history.
Explanation:
Cultural diffusion is understood as the process of propagating elements from one culture to another, finding in the contact the indispensable factor for this dynamic. However, this process does not occur in a homogeneous or regular way, because it depends on elements that can provide the relationship between cultural agents. With regard to these elements, we can cite geographic determinism and the technological advance of the media, which from the globalization has developed with more intensity.
