Answer: While researching the topic of advertising, I happened upon an infographic on How Advertising Makes Us Buy. The infographic below opens with the notion that companies are rich and have piles of money and they use it to manipulate their poor audience. I think that’s a rather disturbing, unfortunate, and unlikely notion.
The first notion that only rich companies advertise is a bizarre idea. Our company is not wealthy and, in fact, had a couple years of losses – yet we still advertised. Advertising, especially via digital channels, is very affordable. You can deposit $100 into any social or search engine pay per click account and push some highly targeted advertisements to drive awareness to your business.
Attitudes on business don’t align well with the actual statistics in a social media world. About a quarter of all businesses fail within the first two years according to multiple studies. While people believe the average company makes a 36% profit margin, the average profit margin for the most recent quarter was 7.5% and the median profit margin was 6.5%.
Angie’s List, for example, continued to operate at a loss while spending $80 million on marketing – with a large portion of that going to the television commercials you repeatedly see on television. While a public company that’s increasing revenue quarter over quarter, they’re hardly rich. Not only are they not rich, but they’re also not advertising to make their customers feel rich. Angie’s List provides a service to protect home services customers from getting ripped off from the plethora of shady providers out there.
Advertising works on different levels; it’s not as simple as trying to get someone to buy something. Over the last decade of content, search, and social marketing, I believe companies are becoming more keen to the fact that advertising needs to be much deeper than manipulating a consumers’ insecurities. Targeted advertising on consumers who are similar to your audience increases profitability by acquiring and keeping great customers.
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The answer is B) a lower chance of reelection.
Can I have Brainliest now?
The trend that has been true in the United States is that minorities are growing fast.
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Thomas Hobbes, an English philosopher and scientist, was one of the key figures in the political debates of the Enlightenment period. Despite advocating the idea of absolutism of the sovereign, he developed some of the fundamentals of European liberal thought.
Hobbes was the first modern philosopher to articulate a detailed social contract theory that appeared in his 1651 work Leviathan. In it, Hobbes set out his doctrine of the foundation of states and legitimate governments and creating an objective science of morality.
Hobbes argued that in order to avoid chaos, which he associated with the state of nature, people accede to a social contract and establish a civil society.
One of the most influential tensions in Hobbes’ argument is a relation between the absolute sovereign and the society. According to Hobbes, society is a population beneath a sovereign authority, to whom all individuals in that society cede some rights for the sake of protection. Any power exercised by this authority cannot be resisted because the protector’s sovereign power derives from individuals’ surrendering their own sovereign power for protection.
Hobbes also included a discussion of natural rights in his moral and political philosophy. While he recognized the inalienable rights of the human, he argued that if humans wished to live peacefully, they had to give up most of their natural rights and create moral obligations, in order to establish political and civil society.
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