Answer:
The correct answer are: peripheral route; you do not have strong arguments for why your product is superior
Explanation:
The peripheral route, instead of examining the relevant arguments for the matter, individuals examine the message quickly or focus on simple indicators that help them decide whether to accept or reject the position advocated in the message. The elements that are peripheral to the arguments of the message are those that take center stage. These may include the communicator's physical attractiveness, the direct style of speaking, or the pleasant association between the message and the music that is heard in the background. Sometimes, the strength of the arguments is of secondary or almost null importance. Sometimes we lack the motivation, ability or time to reflect carefully. If we are disinterested, distracted or busy, we may not take the time to analyze the content of the message. Instead of analyzing whether the arguments are convincing, we will most likely follow the peripheral route, focusing on clues and indicators that activate automatic acceptance without too much cognitive processing. Peripheral processing allows communicators to design simple claims and messages to influence individuals. Although on many occasions this route may seem like the panacea of contemporary persuasion, the truth is that a good part of it is also carried out through mechanisms that involve careful and reflective considerations of the message's arguments, since, as we have indicated, When people have some motivation or are able to process messages, they are not based exclusively on peripheral cues and signals, or necessarily fall into the tricks of the persuader. When processing peripherally, people always rely on simple rules, to make decisions, "heuristic." For example the "heuristic" that experts should be believed and only for this reason accept the recommendation of a speaker, the heuristic "if many people think that something is good, then it should be" or those of reputation, consistency and security apparent in the argument. Peripheral and superficial processing does not produce profound and lasting changes of opinion. The effects of surface processing are ephemeral but relevant enough to convince an undecided voter or push a consumer towards the purchase of one or another product.
Answer:
The correct answer is C) generous benefits for unemployed workers.
Explanation:
Many people in a position to work see state aid as the way to dedicate themselves to household chores, instead of working in a company. This situation has a negative impact on the unemployment indicator, making one directly believe that there is a problem in this regard, when in fact it is located elsewhere. Governments should execute actions in order to achieve a better insertion of people in the labor field, and that they also see that there is a very big difference compared to the facilities offered by the state for their maintenance.
Answer:
The cost recorded will be $53,400
Explanation:
In this question, we are to give the value of the amount recorded as the cost of the new equipment.
By simply doing some additions, we will be okay.
mathematically, this would be
Cost of equipment recorded = cost of equipment + transportation cost + sales tax + installation cost = 48,00 + 1,200 + 2,500 + 1,700 = $53,400
<span>Having a nominal interest rate less than 0 would mean that a depositor pays a bank to hold its money. If the annual nominal interest rate is negative 1 percent, a deposit of $1000 dollar would come out $10 dollar short the following year which is why someone with dollar bills will never agree to loan with a nominal interest rate that is negative percent.
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Answer:
<em>Net operating income $8,950</em>
Explanation:
<em>The overall impact on the net operating income is the amount of increase in contribution from the addtional sales less the increase in monthly advertising budget. </em>
<em> $</em>
Contribution = ($75 × 190) = 14,250
Fixed cost - advertising <u> ( 5,300) </u>
Net operating income <u> 8950</u>
Please, note that the fixed costs of $194,000 per month are not relevant for this decision. Simply because they would be incurred either way and that are not completely traceable to the increase sales.
